Products
Messaging
Email
Solutions and Services
Introducing Moments [Early Access]

Introducing Moments [Early Access]

Transform your customer data into personalized messaging moments through a single omnichannel customer engagement platform.

A single platform to create personalized and automated customer moments through in-depth data and analytics. 

Digital transformation has upped the game for customer experience, where hyper personalization has become the norm.  

Just communicating with your customer isn’t enough. It’s important to create a human bond with your customer through personalized communication on the right channel, at the right time. Understanding your customer to create key moments is critical to drive loyalty and retention, and ultimately impact marketing ROI. 

We’ve combined Target, Broadcast, Flow, and Analyze into a single platform – Moments. 

In addition, we’ve built a powerful set of new features, helping you target and orchestrate communications to build strong customer relationships and deliver better results. 

Join the Early Access Moments program and try our new improved functionalities. 

TARGET, ORCHESTRATE AND ANALYZE. ALL IN ONE PLATFORM. 

Deliver contextual personalized messages across multiple channels to create customer moments that matter. 

  • Connect all customer data on a single platform
  • Real-time tracking of key actions, such as sign ups, visits, cart abandonment, mobile app usage and much more 
  • Drive conversations with behavior-based engagement  
  • Add a human touch to marketing automation 

Through Moments create an enhanced customer experience that increases conversions, boosts loyalty and results in growth throughout the consumers journey. 

MAKE IT PERSONAL 

Take personalization to new levels and go beyond the “first name” by collating all your customers data to create rich profiles. Enabling you to send content that gives them added value and makes them feel special. 

BEHAVIOUR-BASED COMMUNICATIONS 

Unlock customer insights and humanize the customer experience by tracking real-time customer behavior. Set-up automated, multi-step messaging flows that get triggered by user actions. 

RIGHT MESSAGE, RIGHT TIME, RIGHT CHANNEL 

Deliver relevant messages to your customers in a timely manner on channels they prefer. Through a single platform communicate over multiple channels (SMS, Email, Voice, Mobile App Messaging, and Chat Apps including WhatsApp, Viber, Facebook Messenger and many more) for a true omnichannel experience. 

WHATS NEW? 

Through Moments take advantage of newly added features. 

CREATE RICH CUSTOMER PROFILES AND PERSONALIZED EXPERIENCE  

Connect online and offline data sources to create a single view of your customers with detailed insights into past and present behavior to intelligently segment audiences. Enable personalized interactions with each customer by identifying key moments to engage them with relevant and quality content. 

EVENT-TRIGGERED AUTOMATION – RIGHT MESSAGE, RIGHT MOMENT  

Orchestrate multichannel campaigns from an easy-to-use plug and play platform by setting up message triggers and building conditional scenarios to deliver relevant messages at the right moment. Manage your campaign strategy by keeping track of user actions, geolocation and behavior to send automatically triggered messages. 

MEASURE COMMUNICATION GOALS  

Review performance and track effectiveness by measuring results with an in-depth analytics dashboard. Set up Goals in Flow to be able to track conversions – monitor purchases, downloads, signups and more. 

EXPERIMENT TO FIND THE BEST PERFORMING MESSAGE  

Understand and optimize performance by experimenting with A/B tests. Split your audience in to segments to see how they interact with your content and know what works.  

USE CASES 

Create relevant communications to follow your customers through their journey. 

  • Personalized Onboarding
    Create a welcome sequence for new customers to help them understand how to use your product or service and drive them toward next action. 
  • Measure Satisfaction Rate
    Send surveys such as NPS or ask for feedback after purchase or using your service. 
  • Targeted Promo Offers  
    Segment and target customers based on behavior and deliver personalized promotional offers. Lead nurturing – Remind customers to complete their purchase, registration, or any other action. 
  • Customer Loyalty 
    Add a human touch by wishing with Birthday, and special occasion messages. 
  • Notifications and Reminders 
    Automatically send statements, receipts, order details, or appointment reminders. 
  • Mobile App Engagement 
    Drive engagement with push, geotargeting, and in-app notifications. 
  • Re-engaging Inactive Users  
    Automatically target and nudge inactive customers to re-engage. 

HOW TO SIGN UP FOR EARLY ACCESS?  

This is an exclusive offer for existing Infobip customers*. 

Contact your dedicated Account Manager and enhance your marketing automation.  

*not transferrable to third parties