USA sender registration

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Register brands, create campaigns, and set up 10DLC, short code, or toll-free numbers for SMS messaging in the United States.

For how numbers fit into all Infobip communication resources, see Resources and Numbers overview.

10DLC
Standard 10-digit local number. Fastest approval and lowest cost.
Best for A2P messaging, OTP, and notifications.

Short code
Premium 5-6 digit number. Highest throughput and brand recognition.
Best for high-volume campaigns.

Toll-free
800/888 prefix number. Inbound-focused with moderate throughput.
Best for customer support and service flows.



Where to start [#where-to-start]

I want to...Go to
Understand the full registration and compliance journeyHow registration works
Choose the right number typeSee comparison below
Buy a number10DLC · Short codes · Toll-free
Register my brandRegister a brand
Understand brand vettingBrand vetting
Create a campaignCreate a campaign
Understand campaign AI reviewCampaign AI review
Migrate existing numbers to Infobip10DLC · Short codes (USA) · Short codes (Canada) · Toll-free
Fix a rejected campaignCampaign rejection codes
Check deactivated or ported numbersDeactivated and ported numbers (FCC daily requirement)
Configure voice features (CNAM, E.911)Voice number features
Send political messagingPolitical campaigns


Choose your number type [#choose-your-number-type]

10DLCShort codeToll-free
Number format10-digit local number5-6 digit number800/888 prefix
Best forGeneral A2P messaging, OTP, notificationsHigh-volume campaigns at scaleCustomer support, inbound flows
Max throughputUp to 75 msg/secUp to 500 msg/secUp to 10 msg/sec
CostLowPremiumModerate
Setup1-2 weeks2-4 weeks1-2 weeks
RegistrationThe Campaign Registry (TCR)Common Short Code Administration (CSCA)Toll-free number (TFN) verification

Not sure which to choose?

  • Need more than 75 messages per second? → Short code
  • Primary use case is customer support or inbound? → Toll-free
  • Everything else → 10DLC


NOTEBefore registering, review USA SMS compliance requirements and USA messaging content requirements to ensure your campaign content meets carrier requirements.


Obtain and manage numbers [#obtain-and-manage-numbers]




Related pages

Managing resources
Set up webhooks to configure inbound message handling and delivery reporting.

SMS documentation
Start sending messages through the Infobip API or web interface.

Voice number features
Configure CNAM and E.911 features for voice-enabled 10DLC and toll-free numbers.




Ready to get started?

Start your free 60-day trial and send your first compliant US message today.


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