Marketing CRM Analyst

At Infobip we dream big. Last year, over half of the world’s population interacted with businesses through our platform. It didn’t happen by chance: through 50+ offices on 6 continents, we are truly committed to helping our 200,000 enterprise clients reach and engage mobile users. Join us in driving the continuous success of Infobip by creating products that our customers love. 

Why is Marketing CRM Analyst important at Infobip?

Great B2B companies do not rely on hunches, but on actionable data. Infobip is a global company with a lot of data coming in from marketing, sales and other teams. That's where you come in - to properly gather and organize that data in the CRM, spot patterns, exceptions and best practices, and then communicate that to the rest of the marketing team (eg. PPC specialists, content creators).

Here's a use case - We are planning to start a campaign with a dedicated landing page on our website. There is a web form there, and leads are transferred to our CRM. How do you capture and organize that data? How will you check that data is coming in with no issues?

How will you analyze if our advertising (which led to the landing page) had a business impact (eg. Business opportunities)?

You know you’re doing a good job when you’re:

• Understanding and managing the entire lead generation process
• Creating reports and dashboards that have insights
• Creating and evaluating a lead scoring model
• Working with CRM team for setting up Salesforce to fit marketing needs
• Working closely with Marketing Automation Specialist and Sales team to help out with lead nurturing process

More about you:

• You've got at least 2 years of work experience in CRM/working with databases
• You’re proficient in both written and oral English language
• You’re enjoying working in an agile environment
• You’re looking forward to collaborate with our global team 
• You find pleasure in researching new ways of collecting and making sense of your data
• You're already familiar with a CRM software in general, using Salesforce is a plus
• You're proficient with Microsoft Excel

Why our employees choose us and stay?

• Awesome clients – We serve and partner with the majority of the leading mobile operators, OTTs, brands, banks, social networks, aggregators and many more. You can look forward to working with the likes of Viber, Zendesk, O2 and… Seriously, our clients are really cool. Work with the world’s leading companies and impact how they communicate with their users!
• Opportunity Knocks. Often. – Being a part of a growing company in a growing industry – we challenge you not to grow! Whether it’s horizontal, vertical, or angular, we want to support the path that you want to carve.
• Learn as you grow – Starting from the onboarding program, to internal education, education resources, e-learning to external education, we invest heavily in employee learning and development.
• Connect globally – Work with people from different countries, participate in the biggest IT and Telecom events, join us in our Summer Connect conference in Croatia. We put the “global” in globalisation.
• Pay & Perks – Competitive salary, travel allowance, a team taking care of all the equipment you need, team buildings and other organised activities, company library, kitchen stocked with the usual suspects... Talk about a balanced lifestyle