Blog

Learn how Infobip’s Adobe Journey Optimizer integration helps marketers to use SMS to connect with customers at all stages of their journey.

Deep dive into over 8 billion digital interactions that took place on our platform during Cyber Week and discover how mobile messaging and chat apps have taken a front seat in holiday shopping experiences worldwide this year.

Automate support, personalize engagement and track delivery with five conversational AI use cases for system integrators and businesses across industries.

A complete guide to the best times and days to send SMS marketing messages to ensure maximum engagement.

Learn how generative AI can improve customer support use cases to elevate both customer and agent experiences and drive better results.

Discover the benefits of integrating a chat app into your ride-sharing service and learn how it can simplify ride booking and enhance the entire ride-hailing experience.

Everything you need to know about SMS chatbots, including what makes them so useful, and a step-by-step guide to building one.

We look at best practices for delivering an omnichannel customer support and service experience for customers who are used to having the power of choice.

We describe the phenomenon of ghost restaurants, explain the importance of last mile food delivery, and share how delivery drivers ensure that they don’t hand over a food order to the wrong hungry person.

How generative AI can help to boost customer loyalty and improve conversion rates.

Apple announced it will support RCS on iOS devices in 2024. Find out what it could mean for the future of messaging.

Learn how to create compelling marketing campaigns that resonate with your audience, regardless of the season.

Join us as we explain the main differences between SMS and RCS Business Messaging and the best practices for combining the two channels to optimize your communication efforts.

Discover how click-to-chat formats like click-to-WhatsApp ads work, top use cases and examples, and how they can help take help increase your marketing ROI.

Find out how an omnichannel partner can enable martech platforms to future-proof solutions and provide better customer experiences.

How to craft an effective WhatsApp marketing strategy that incorporates the apps latest features and tools designed especially for business.

Setting up a cloud contact center helps you deliver top-notch service and excellent customer experiences that will increase satisfaction and retention. Here’s everything you need to know on how to get started.

Learn all you need to know about predictive marketing and how generative AI and a customer data platform play a role in enabling businesses to succeed.  

Integrating SMS into your communication platform is easier than you might think. Find out how to do it, and all the benefits you can enjoy.

Discover WhatsApp’s game-changing features Flows and Payments to level up your customer journey. In this blog, we’ll explore what they are, how to set them up, and the top use cases.

Everything you need to know to build a chatbot for your website, including design best practice and step-by-step instructions using Answers no-code chatbot builder.

How technology is helping to make the food delivery and ride-hailing industries as safe as possible for both customers and drivers.

Conversational AI enhances interactions by providing a human-like experience. Find out how to successfully integrate a conversational AI chatbot into your platform.

In this blog, we dive deep into the world of SIP trunks and get into what they are, what are the benefits, the business use cases – and more!

Ready to build end-to-end experiences on your customers’ favorite chat app? Here’s everything you need to get started.

Discover everything you need to know about what conversational commerce is and how it will help your business gain a competitive advantage by meeting high expectations.

Find out how two-factor authentication (2FA) can be used most effectively as part of an omnichannel authentication solution that puts the emphasis on the customer experience.