In this Vendor Profile, IDC examines Infobip’s evolution from a global communications platform provider toward AI interaction orchestration, with AgentOS at the center of its strategy. The report explores how Infobip combines its global communications infrastructure with AI agents, customer data, journey orchestration, and human support to help businesses manage customer interactions across channels and systems. It also assesses the platform’s capabilities, competitive positioning, and opportunities for future growth.

This 451 Research report examines Infobip’s evolution from message delivery to agentic customer experience, highlighting how the company is combining its global communications infrastructure with AI-native software and network APIs.

Find out why Infobip was recognized as a Leader for the fourth time in the 2026 Gartner® Magic Quadrant™ for CPaaS, and positioned furthest for Vision for the second time.

Infobip has been named the number one Established Leader in the Juniper Research RCS for Business 2026 Leaderboard. According to the analyst firm, Infobip stands out for its wide network of mobile operator connections for RCS for Business and its extensive geographic reach, including being the first provider to launch RCS messaging across all major US telecom carriers.

This IDC PeerScape report provides insights into how CPaaS is successfully used in the hospitality and travel sector. It identifies the challenges and how to address them. A featured example discusses how Virgin Atlantic partnered with Infobip to leverage WhatsApp to encourage online check-in prior to airport arrival.  

Infobip has been named as a growth and innovation leader in the latest Frost Radar™: Communications Platform as a Service (CPaaS) report. According to Frost & Sullivan, Infobip stands out by enabling complex, cross-channel customer journey orchestration from one platform, and its ability to deliver superior customer experiences through its natively built technology platform, which supports businesses across all stages of the customer journey.

Infobip has been ranked as the number one Established Leader in the Mobile Messaging Fraud Prevention Market by analyst firm Juniper Research, scoring highest among 21 vendors based on capacity, capabilities, product offering and market positioning, according to Juniper Research.

Infobip has been awarded Frost & Sullivan’s 2025 Customer Value Leadership Recognition for its strong overall performance in the network API industry.

Omdia has ranked Infobip as a Leader in its CPaaS Universe report 2025 for the third time. Omdia recognizes Infobip as a leading CPaaS provider, delivering exceptional communication services to enterprises, developers, hyperscalers, partners, and telcos.

Infobip has been named a Leader in the IDC MarketScape: Worldwide Communications Platform as a Service (CPaaS) 2025 Vendor Assessment.

AI customer experience feedback platform buyers need to know what happens after a customer speaks up. This guide shows how to capture feedback, analyze conversations, trigger follow-up, and carry feedback into customer context, then compare architecture options and assess AI agent interactions for enterprise CX teams.

How enterprises use AI to improve customer experience, increase conversion, and reduce costs across messaging channels, plus practical examples and ways to measure business impact.

Customer experience in financial services is shaped by everyday interactions, from OTPs and fraud alerts to claims updates. Explore ways to reduce friction, choose the right channels, and balance AI with human support.

AI in telecom helps operators improve network performance, automate customer service, prevent fraud, and build more relevant subscriber journeys. Use this guide to prioritize the opportunities that fit your goals. 

Seven out of ten online shoppers abandon their cart before checkout. A product question goes unanswered at 11pm. A loyal customer waits three days for a return confirmation that a bot could have sent in seconds. These are the gaps that eCommerce AI chatbots are built to close.

Travel customer experience is defined when journeys break down. See what a customer experience platform for travel needs to keep every trip connected.

A customer experience platform vs CRM comparison gets clearer when you separate records, profiles, and execution. This guide explains what each layer does, where CDPs fit, and how AI agents change the stack, so enterprise teams can choose the right architecture first.

Strong customer service keeps revenue, controls costs, and creates valuable customer insight. Find out how enterprise teams can deliver it consistently across every interaction.

Deep dive into the world of loyalty programs, and discover nine types of programs that have brought businesses closer to their customers, as well as how to make your brand stand out.

Learn how to optimize retail touchpoints across the customer journey, from discovery to post-purchase, to improve experiences and conversions.