SMS pricing

SMS offers a flexible pay-as-you-go pricing model, allowing you to only pay for what you use.

Achieve the highest SMS delivery rates worldwide using a reliable business texting service from Infobip.

Our business SMS service supports a variety of use cases, ensuring the highest delivery rates. It also includes industry-leading fraud protection systems, personalization features, and more.

Email pricing

Email offers a single price for sending email messages anywhere in the world.

It is available as a standalone communication channel or as a channel in Moments.

Viber pricing

Viber enables end users to communicate with your business through messages, audio, and video calls.

Promotional messages
Promotional messages can include plain text or rich content, such as images, videos, buttons, and files, helping you drive customer interaction and conversion.

Transactional messages
Deliver essential information to your customers—such as alerts, updates, and notifications—using plain text messages. Designed for time-sensitive communication.

OTP template messages
Securely authenticate your users with One-Time Password (OTP) messages sent via Viber’s verified business messaging service. OTP Template Messages are a dedicated category available by default through the API.

Conversational messages
Connect with customers through two-way conversations tracked within a session, enabling a more interactive customer experience. Conversational messages are available exclusively via the Viber Business Messages API.

WhatsApp pricing

WhatsApp is charged per message. Each type of message template and free-form message has its price.

Start a chat by sending a pre-registered message template or continue a conversation another WhatsApp user has initiated by responding to their questions with free-form messages within a 24-hour response window, also known as a customer service window.

Conversations are divided into 4 or 5 categories that reflect the key use cases.

Utility
Inform customers about ongoing transactions, including post-purchase notifications and regular updates on billing statements.

Authentication
Enable businesses to authenticate users with one-time passcodes (OTP), used for login, account verification, or account recovery.

Authentication – international
Sending an authentication template internationally may be subject to an international rate based on the recipient’s country and your business’s primary location.

Marketing
Include promotions or offers, informational updates, or invitations for customers to respond or take action. A marketing conversation is any conversation that does not qualify as utility or authentication.


Free-form messages
Respond with free-form messages within a 24-hour window when a customer initiates a chat with your business. This response window refreshes each time the customer sends a new message.