Knowledge base
Explore informative articles, helpful guides, practical use cases, latest trend reports, and more.
Blog
Best WhatsApp API providers for business in 2026.
Big conversations need the right engine. In this guide, you will discover the top WhatsApp API providers for 2026, what sets them apart, and how to choose a platform that grows with you, not just for you.
- Blog.
- Conversational experience.
- Customer Service.
- Marketing.
- WhatsApp Business.
- Best Practices.
99Pay & Infobip: Expanding access to credit through intelligent communication.
How 99Pay is using RCS to scale efficiency, elevate experience, and bring more Brazilians closer to credit.
- Blog.
- Conversational experience.
- RCS.
- Inspiration.
- Spotlight.
Digital banking transformation: RBI's customer engagement strategy.
Find out how RBI's digital transformation balances AI automation with customer engagement using Infobip's omnichannel platform across 10 CEE markets.
- Blog.
- Financial Services.
- Awareness.
- Spotlight.
No signal, no problem: Your iPhone can connect you to roadside assistance for help.
Apple's Roadside Assistance via satellite lets iPhone 14 or later connect to orbiting satellites to send messages when no mobile signal is available. Learn how.
- Blog.
- Awareness.
Sagent Group: Building customer engagement strategies that start with outcomes.
Customer engagement works best when it starts with outcomes, not products. Here is how Sagent Group and Infobip make it happen.
- Blog.
- Conversational experience.
- Best Practices.
- Trends and Insights.
- Spotlight.
WhatsApp marketing automation: Promotional messages, setup, templates.
WhatsApp marketing automation for promotional messages, with setup steps and templates. Comprehensive tools comparison and best practices used in 2026.
- Blog.
- Marketing.
- WhatsApp Business.
- Awareness.
Google x Infobip: Reinventing customer interactions in India.
In India, the communication process has shifted from one-way to two-way, with most brands gearing up to provide conversational experiences. Discover how Infobip and Google have been helping businesses create impactful customer journeys.
- AI.
- conversational experience.
- RCS.
- Trends and Insights.
- Spotlight.
How to choose the best customer engagement platform in 2026.
Find the best customer engagement platform for 2026. Compare features, pricing, and real-world use cases to boost retention and conversions.
- Blog.
- eCommerce.
- Marketing.
- Retail.
- Moments – Customer Engagement.
- Best Practices.
- Trends and Insights.
Vibe coding: Your AI agent won't replace you (but it'll make you faster).
Vibe coding means describing what you want to AI and getting working code in seconds. This guide explains what vibe coding is, how to use AI-assisted coding for production, but also raises the question of quality, maintainability, and security.
- Blog.
- Trends and Insights.
The channel explosion problem: Why adding RCS shouldn't take six months.
Messaging channels multiply faster than roadmaps can handle. Learn why channel-by-channel integrations don’t scale and how unified APIs unlock real channel velocity.
- Blog.
- Inspiration.
Downloads
The advertiser's engagement playbook.
- Best Practices.
RCS has evolved from a promise into performance.
In collaboration with Omdia, we explore how RCS is redefining business messaging. A year after Apple’s adoption, RCS is delivering real impact, broader reach, richer AI-driven experiences.
- RCS.
- eCommerce.
- Financial Services.
- Retail.
- Trends and Insights.
Mastering shopping season with conversational messaging.
Download the eBook to explore the latest trends, key insights, and actionable strategies that will help you stay ahead this shopping season and for future seasonal campaigns.
- Retail.
- Trends and Insights.
The gamification playbook.
Learn how to engage sports fans with gamified experiences on their favorite channels to boost loyalty and ROI.
- Marketing.
- Best Practices.
The sports fan engagement report.
How North American customers want to hear from brands.
Find out what customers really think about brand messaging. This eBook uncovers how people across North America want businesses to reach them, from the channels they trust most to the tones that resonate and the moments that matter.
Platform Messaging Trends Report 2025.
Discover the latest communication and AI usage trends for platform businesses based on an analysis of the 73 billion B2B interactions that were fulfilled on our platform for platforms over the last year.
- Trends and Insights.
- Gated.
The AI advantage: How leading brands thrive in a 24×7 customer world.
Unlock New RCS Revenue Streams: Omdia & Infobip White Paper (2025).
Hyper-personalization: Intelligent customer engagement for business growth.
Customer stories
Homechoice: Achieving 91% customer satisfaction with WhatsApp commerce .
-
9%
conversion rate from Click-to-WhatsApp . -
35%
drop in call volumes through chat deflection .
Klubi: Innovating Brazil’s credit market with new conversational messaging channels and effective automation .
-
4x
more conversions . -
3x
reduction in customer support costs .
TGR Haas F1 Team: Bringing interactive game experiences to fans over messaging channels .
-
80%
lower cost of ad conversion . -
76%
engaged user rate . -
74%
quiz completion rate .
Bajaj Markets: 23% increase in leads with RCS for Business .
-
50%
delivery rate achieved on RCS for Business .
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Industry Analyst Insights
Analysis from independent industry experts like IDC, Gartner, 451 Research, Forrester, Omdia and Juniper Research.