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Our services
Solutions for telecoms
The Infobip advantage for telcos
See why leading telecoms around the world choose Infobip to transform their network
Telecom CPaaS partnerships
Create new B2B revenue streams with our omnichannel communications platform
Telecom core & security
Anam Protect Firewall
Secure your network from SMS and Voice fraud with our firewall that protects 120+ operators
SMS Firewall
Ensure all A2P SMS traffic is properly charged and eliminate revenue leakage with our SMS Firewall
Community & Resources
Knowledge hub
Title
Knowledge base
Explore informative articles, helpful guides, practical use cases, latest trend reports, and more.
Blog
![](https://cdn-web.infobip.com/uploads/2025/01/rubeus-spotlight-images-feature-image-v-1.jpg)
Rubeus: Shaping the future of student engagement with conversational experiences
Through its partnership with Infobip, Rubeus is transforming the way educational institutions connect with students, driving personalization and loyalty.
![](https://cdn-web.infobip.com/uploads/2025/01/header-image-conversational-ai-market-trends.png)
Conversational AI market: New developments and future pathsÂ
Learn about the growing conversational AI market, and what trends are shaping the future of interactions.
![](https://cdn-web.infobip.com/uploads/2025/01/opit-feature-image-v.jpg)
OPIT: Driving government innovation with digital conversational solutions
Learn how OPIT's partnership with Infobip is transforming citizen engagement and driving digital innovation for the government in Mexico City.
![](https://cdn-web.infobip.com/uploads/2023/10/blog-whatsapp-opt-ins-header-image.jpg)
How to create a WhatsApp opt-in strategy
Learn everything you need to know about WhatsApp opt-ins, why they are important, and how to successfully collect messaging consent from customers.
![](https://cdn-web.infobip.com/uploads/2025/01/updated-branding-on-blog-header-image-free-ai-courses-header-image.png)
26 of the best free AI courses you can start today
Level up your AI and machine learning knowledge in 2025 with our curated list of the best free courses and resources available on the web.
![](https://cdn-web.infobip.com/uploads/2024/12/spotlight-air-asia-feature-image-1.png)
AirAsia: Soaring high in the digital age with timely customer communications
Discover how AirAsia increased their NPS score and are transforming their customer experience with Infobip.
![](https://cdn-web.infobip.com/uploads/2022/08/esim-vs-standard-sim-header-image.png)
eSIM vs Standard SIM: Which is better?
What is an eSIM, how is it different than a standard SIM, and what are the pros and cons? Learn this and much more!
![](https://cdn-web.infobip.com/uploads/2024/12/conversational-cx-maturity-blog-featured-image.png)
Conversational CX Maturity: How to go from basic to best-in-class customer experienceÂ
Explore how brands can reach conversational maturity with insights, data, and cohesive strategies from our CBO Ivan Ostojić.
![](https://cdn-web.infobip.com/uploads/2024/12/truebusiness-spotlight-feature-image-v.jpg)
Metrobank: Delivering a customer centric banking experience
Find out how the Philippines bank is leading a global trend towards making banking more customer centric and personalized.
![](https://cdn-web.infobip.com/uploads/2023/12/holiday-shopping-trends-blog-header-image.png)
Cyber Week 2024: 11 billion messaging interactions give insight into holiday shopping trends
Dive into over 11 billion interactions from Cyber Week to understand the latest shopping trends and how to satisfy your customers.
Downloads
![](https://cdn-web.infobip.com/uploads/2024/12/thumbnail-1.png)
RCS: a new era of customer engagement
Download our eBook in collaboration with IDC and discover how brands can enrich their customer engagement with RCS business messaging.
![](https://cdn-web.infobip.com/uploads/2024/12/mena-download-page.png)
Discover the latest retail industry trends in Europe, MENA, and Africa
![](https://cdn-web.infobip.com/uploads/2024/12/africa-download-page.png)
The latest trends in African retail
![](https://cdn-web.infobip.com/uploads/2024/12/europe-download-page.png)
The latest trends in European retail
![](https://cdn-web.infobip.com/uploads/2024/12/mena-download-page.png)
The latest trends in MENA retail
![](https://cdn-web.infobip.com/uploads/2024/03/AI-hub-download-featured-iamge.jpg)
How to craft exceptional AI-powered customer journeys
Download our white paper and discover how AI and generative AI solutions are transforming digital customer journeys.
![](https://cdn-web.infobip.com/uploads/2024/09/EMEA-Banking-Finance-Insurance-_header-image-feature-image_720x400px.jpg)
Unlock key insights into the BFSI industry across MENA, Europe and Africa
Find out the latest Banking, Finance, and Insurance trends in Europe, the Middle East, and Africa.
![](https://cdn-web.infobip.com/uploads/2024/09/Apple_RCS_featured_image.png)
RCS: Igniting business messaging with rich conversations
In collaboration with Omdia, we explore the latest trends and insights for RCS and how rich messaging experiences can transform your business communication strategy.
![](https://cdn-web.infobip.com/uploads/2024/08/IDC-LP-Download-Page-Visuals-720x400-1.png)
Unlocking the potential of generative AI in CX
In collaboration with IDC, we explore the rising adoption of generative AI in shaping customer experiences (CX) in the Asia-Pacific region and what brands should know about leveraging this technology to elevate CX.
![](https://cdn-web.infobip.com/uploads/2024/07/MT-2024-Report-Platforms_mockup.png)
Platforms messaging trends report 2024
Discover the latest communication and service usage trends for platform businesses based on an analysis of the 65 billion B2B interactions that were fulfilled on our platform for platforms over the last year.
Customer stories
![](https://cdn-web.infobip.com/uploads/2024/12/customer-story-zingala-in-blog-1.png)
zingala: Hyper-personalizing the customer journey with data-driven CX
-
53%
SMS click-through rate
Branch: Using SMS to achieve the highest possible delivery rates for business-critical messages
-
89.2%
Delivery rate for SMS authentication messages.
Jumia: Achieving 54% cost savings in OTPs with Infobip Authenticate
-
54%
reduction in costs
Nissan Saudi Arabia: Boosting sales and building lasting connections with a WhatsApp chatbot
-
4.4
customer satisfaction rate -
71%
increase in unique users -
138%
increase in leads
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Industry Analyst Insights
Analysis from independent industry experts like IDC, Gartner, 451 Research, Forrester, Omdia and Juniper Research.
![Generational messaging trends - Gen X - Awareness](https://cdn-web.infobip.com/uploads/2024/10/placeholder-banner.png)