Viber message preview

Today, customers expect to have the opportunity to chat with business. Also, they want to do it the same way as they talk with their friends and family.

Recent eMarketer's research into the changes in consumer behavior has shown that currently, 78% of people wish they could have a text conversation with a business. And to make this communication successful, the key is to use their favorite communication channel.

Being available on chat apps your customers already love and trust is bringing many benefits—strengthen relationships by building more personalized conversations across the whole customer journey, while usage of rich media is giving you the opportunity to engage with your audience on a new level.

Viber is one of the most popular chat apps, used by over 1 billion users in 190+ countries enabling communication over high-quality audio and video calls, messaging, and engaging stickers.

To help businesses reach their customers in real time with branded, rich content, and two-way dialogues, Viber has introduced Business Messages, an ideal way for personalized 1 on 1 communication for many different use cases—from sharing important updates and notifications to promoting the latest offers or new services.


Why use Viber Business Messages?

  • Native and high-impact way to engage a global audience
  • Simple and seamless integration
  • Branded app experience including brand logo and profile
  • Targeted messages with high efficiency
  • Track, monitor, and improve messages as well as user interaction

To activate a channel, contact your Account manager or reach out to us.


To use the Infobip platform, you need to have an Infobip account and credentials. If you already have an account, log in to our web interface. Otherwise, create an account.


Verified Sender

Stay recognizable across channels by using a verified sender name and adding an avatar with your logo offering a fully branded experience that your customers will trust. Verified sender check mark means that Viber has authenticated you as a brand and that users can update their subscription to the service at any point in time.

One-way Communication

Deliver direct notifications and provide useful information. Ideal for sending notifications like boarding passes or delivery information where customers don’t need to give a reply.

Two-way Communication 

Offer dialogue and respond easily on any question to provide immediate support. Personalize your messages to develop more meaningful and impactful connections.

Rich Media for Rich Experiences

Boost your communication and engagement. Stand out by using 1,000 characters, interactive buttons and links..


Fallback Option

To make sure messages reach your customers, use the Infobip fallback option. Combine chat app messaging with SMS, Voice, email, or any other channel through one single platform and ensure your message delivery.

Measure Results

Know when messages are sent, delivered, and seen. Track the way your end users react to messages to gain actionable insights and refine your messaging strategy. Use the status delivery and message seen reports to further optimize conversations.