What is Bring Your Own Carrier (BYOC)?
Bring Your Own Carrier (BYOC) is a model that lets businesses choose and keep their existing telecom provider—also known as a carrier—when connecting to a cloud-based contact center or communication platform. Instead of being locked into the default carrier offered by the platform provider, BYOC gives brands the freedom to maintain control over their telecom relationships and infrastructure.
BYOC meaning for modern contact centers
In the context of cloud contact centers, BYOC means you can upgrade your customer service and digital communications capabilities—like adding WhatsApp, live chat, or digital messaging—without having to switch from the trusted carrier that supports your Voice, SMS, and MMS traffic.
By bringing your own carrier to a new cloud communication platform, you can modernize your customer experience without sacrificing control, quality, or existing carrier contracts.
Why some brands are choosing BYOC
As customer expectations shift toward digital-first communication, businesses are expanding into messaging channels like WhatsApp, Apple Messages for Business, and in-app chat. But while these new channels are growing fast, Voice, SMS, and MMS remain critical for time-sensitive, secure, and personal communication. For some brands, there are a number of reasons to maintain their carrier connections when they switch platforms:
- Keep your carrier contracts: Many businesses already have direct agreements with carriers that offer great pricing—like bulk SMS rates or SIP trunking with SLAs. BYOC lets you keep those contracts and avoid losing your discounts or having to renegotiate everything from scratch.
- Stay compliant with local rules: In countries like the U.S., Brazil, or India, there are strict rules around sender IDs, 10DLC registration, and number ownership. BYOC lets you stick with your existing carriers—so you don’t have to worry about re-registering or running into regulatory issues.
- Keep the numbers your customers know: Many times, phone numbers are likely already used in IVRs, ads, and customer contact lists. BYOC means you don’t have to change them—so there’s no downtime, no new numbers for your customers, and no disruption to your service.
Some contact center platforms don’t allow you to bring your own carrier. Instead, they bundle in their own providers, which can lead to:
- Higher costs from limited pricing options
- Coverage gaps or compliance challenges in global regions
- Inferior call quality or messaging deliverability
- Complex migration processes with number portability risks
Infobip offers BYOC to give customers the freedom to choose what works best for them – whether that’s our global voice service or sticking with their current provider. With BYOC, brands can use the advanced features and omnichannel capabilities of Infobip’s platform and keep using their telecom provider if they choose to—all without disrupting their existing Voice or SMS traffic.
Bring Your Own Carrier with Infobip’s cloud contact center
Infobip’s platform is purpose-built to support BYOC—allowing you to connect your existing carrier for Voice, SMS, and MMS while gaining all the benefits of an advanced, scalable cloud solution.
Benefits of BYOC with Infobip:
- Stick to what you know: Stay with your telecom provider for essential channels
- Go omnichannel without trade-offs: Add new digital channels via Infobip’s platform without disrupting Voice, SMS, or MMS
- Improve agent performance: Manage all conversations over any channel from a unified platform over Infobip’s cloud contact center
- Reduce risk and complexity: Minimize downtime, message failures, and number migration issues
BYOC for Voice: Keep your numbers, maintain quality, and stay in control
Voice calling remains one of the most trusted, immediate, and personal ways to engage with customers—especially for support, verification, or emergency scenarios.
With BYOC for Voice, you can connect your existing carrier directly to Infobip’s cloud contact center or other products and continue using your established phone numbers, SIP trunking, and on-premise systems like IVRs, SBCs, or IP-PBXs.
Key benefits of BYOC for Voice:
- Preserve existing infrastructure (e.g., call routing, IVRs, or local hardware)
- Avoid service disruptions or reconfiguration hassles
- Gain cloud-based features (call recording, agent dashboards, intelligent routing) without replacing your current voice backbone
Infobip’s Voice service is made up of 300 global telco connections that reliably cover 195 countries, making it a robust network of carrier connections for any business to use. But we aim to offer customers flexibility and control in their communication strategy including with their carrier connections. Infobip’s BYOC support enables customers to make the choice that suits them best – whether it’s our stable Voice network or their existing connections.
BYOC for SMS and MMS: Simplify short code migration and ensure deliverability
Switching SMS and MMS providers can be risky. Short code migrations often involve delays, partial migrations across carriers, and the threat of message delivery failures.
But with Infobip’s BYOC model, you get a seamless migration path that minimizes risk and ensures a smooth transition:
How it works:
- We integrate with your current SMS and MMS provider
- We begin short code migration for each carrier
- As carriers complete migration, we route traffic directly through Infobip
- For carriers still pending, messages are routed through your existing provider
- Once all migrations are complete, all traffic flows through Infobip only
Why this matters:
- Zero downtime or message loss during the process
- Full visibility and status updates throughout migration
- Minimal disruption to your business or customer experience.
BYOC gives you the flexibility to move your messaging operations to Infobip at your own pace without interrupting communications.
Is BYOC right for you?
If you’re looking to modernize your customer engagement strategy with a cloud communication platform while preserving the reliability and relationships you’ve built with your telecom carriers, Bring Your Own Carrier is the answer.
With Infobip, you get the best of both worlds—advanced omnichannel capabilities, automation, and scalability—without sacrificing the carrier partnerships that ensure message and call quality.