Product Updates: Enhanced customer service, new integrations, and greater security and personalization
February is the shortest month of the year, but it is not falling short on updates for sure. Keep reading to get our latest product updates on all the new things coming for your customers.
Conversations and Answers: Power-up your customer service with enhanced personalization
Last month we added Product Messages to WhatsApp Business. This month, we’ve integrated it into Answers and Conversations – empowering you to unlock a whole new set of conversational commerce capabilities. You are no longer limited to providing just customer support, now you can offer a personalized customer service on the channel your audience loves.
Instagram topping the “world’s favorite social media network” charts is not a surprise, and with this in mind comes our next update. From now on, you’ll be able to use Instagram Direct Messaging to achieve increased responsiveness and customer satisfaction. For Answers, this can be accomplished with Stickers, Rich Card, and Carousel elements made available within the channel. With Conversations you have a new format – Generic Template. This gives you the ability to share the list of all your products and services in one single message – for a more interactive messaging experience.
Integrations: Boost your CX
To provide a friction-free customer experience, you need seamless integrations. Therefore, we’re constantly adding new integrations to help you unlock greater value and orchestrate meaningful customer journeys.
SalesForce Marketing Cloud adds Kakao and Chingu Talk in their channel’s portfolio. All the channels available via this integration have a failover option so you can have uninterrupted customer communications.
If you’re using the Freshdesk Contact Center platform, you now have access to our global voice connectivity that will ensure clear and scalable customer service.
We have added Viber, in addition to WhatsApp Business and SMS to our Oracle Eloqua integration. This will allow you to improve customer personalization and engage your customers more efficiently.
Finally, Oracle Digital Assistant has been added to our integration’s portfolio alongside WhatsApp Business as a channel of choice. With it, you can get even better engagement for your customers.
Apple Messages for Business: Better segmentation with real-time customer data
- Sent a message
- Closed a conversation
- Made a successful Apple pay request or OAuth request
Mobile Identity: increased transparency across security use cases
If you’re an existing customer all you need to do is logon to the Infobip Portal. And for new customers try out our self-service option.
This update has been completed automatically so all the requests are already visible Inside the Infobip Portal, under Logs in Analyze, all through one easily accessible dashboard.