Email use cases
Transactional emails
Automatically send one-to-one messages in response to customer actions or transactions in real time.
Transactional emails
- One-time pins
- Monthly statements with attachments
- Card transactions
- Welcome emails
- Order and delivery confirmation
- Notification emails
- Cart abandonment emails
- Email API
- Email Validation
- Email editor to create templates
- GUI to create and send emails
- SMTP or HTTP API
- Domain and IP management
- Analytics and logs reporting
- Lists and suppression management
- Drag-and-drop editor
- AMP over API
- Email personalization
Help build trust and credibility with customers with well-timed and informative transactional email. Demonstrate to your customers that they are taken care of and that all Email transactions are safe and secure. Â
Promotional emails
Strategically send offers and discounts and showcase products to customers who have opted-in to receive promotional emails.
Promotional emails
- Holiday campaigns
- Special offers
- New arrivals
- Products launches
- Email API
- Email Validation
- Email editor to create templates
- GUI to create and send emails
- Domain and IPs management
- Drag-and-drop editor
- Editor features for engagement
- Analytics and dashboards
- Email personalization
- Segmentation and list management
Drive new sales with cross-selling and up-selling opportunities via Email while increasing retention and building loyalty.Â
Email use cases throughout the customer journey
Transactional emails
Account emails
- Sign-up confirmation​
- Account email verification
- One-time pins
- Password reset email
- Double opt-in and confirmation
- Account deactivation email
Onboarding
- Welcome series
- Enhancing the security of account emails (tips & tricks)
Notification emails
- System notifications
- Card expiration dates
- Amount of debt
- Subscription ending
- Credit card expiring
Confirmation emailsÂ
- Order confirmation
- Payment confirmation
- Shipping confirmation
- Delivery confirmations/changes email
- Order cancelation email
Cross-sell and upsell
- Cart abandonment emails
- Promo code via email
Payment emails
- Payment invoices
- Purchase receipts
- Payment failure notifications
Feedback requests
- Customer review request
- Product review email
- NPS request email
Promotional emails
- Limited-time promotional offer for potential customers
- Holiday campaigns
- Special offers
- New arrivals
- Products launches
Email use cases across industries
- One-time pins, confirmation, and password reset
- Notification emails
- Transaction confirmations
- Payment invoices
- Card expiration dates
- Calculation of interest on a loan, amount of debt, etc.
- Warnings about suspicious activity
- New policies and conditions
- Welcome emails
- Marketing promotion emails
- Feedback (NPS) emails
- Password reset and welcome emails
- Payment invoices and purchase receipts
- Order confirmation emails
- Delivery confirmation emails
- Shipping confirmation emails
- Customer feedback requests
- Cancellation notifications
- Cart abandonment emails
- Added to waitlist confirmation email
- Back-in-Stock email
- Marketing promotional emails
- Welcome / onboarding emails
- Mobile number porting email notifications
- Registration and password reset emails
- Transaction confirmations (e.g., service cancellation, service activation)
- Bill sending and payments
- Dunning process (bill reminders)
- Notification emails
- Marketing promotion emails (cross-sell/upsell)
- Cart abandonment notifications
- Order confirmation emails
- New policies and conditions
- Customer feedback requests
- Cancellation notifications
- Internal communication with employees (e.g. HR, internal news)
- External communication with partners, potential employees
- Registration and password reset emails
- Onboarding emails
- Notification email
- Order confirmation email
- Invoice email
- Feedback email
For SaaS subscription-based products:Â
- Free trial
- Upgrade plan
- Expiration
- End trial
- Renewal
- Upcoming charge e-mail
- Subscription cancelation