Blog

Explore a wide range of topics, get inspired by the latest trends, and learn how to create conversational experiences that make an impact on your bottom line.

Messaging Trends 2025

Discover the current trends in business communication based on
530 billion mobile channel interactions that took place on our platform in 2024.

Deep dive into report highlights

Posted onNovember 11, 2025.

WhatsApp broadcast for business: Scale with compliance and automation.

WhatsApp broadcasts allow businesses to send messages to thousands of customers at once while keeping each chat private and personalized. Learn how to reach your audience effectively and scale messaging with compliance and automation.

Best Practices.
WhatsApp Business.

Posted onNovember 11, 2025.

Shopping season 2025 consumer survey: Insights that could rewrite your campaign plan.

From when customers want promotions to the channels they trust and the role of AI in their purchase decisions, you’ll get a data-driven look at what will shape this year’s shopping season. Use these insights to plan campaigns that land earlier, engage across multiple touchpoints, and convert more shoppers.

Blog.
Trends and Insights.
Conversational experience.

Posted onNovember 10, 2025.

WhatsApp Buttons [Quick Replies, CTA, Voting & API].

How to use WhatsApp Business message templates with interactive buttons to increase customer engagement.

Blog.
Best Practices.
WhatsApp Business.
Marketing.

Posted onNovember 10, 2025.

RCS vs WhatsApp in 2025: Choosing the right channel.

We compare RCS with WhatsApp in terms of features, price, security, and all the other factors that need to be considered when selecting a channel for exploring a more conversational style of B2C interaction.

Blog.
Awareness.
RCS.
WhatsApp Business.

Posted onNovember 6, 2025.

WhatsApp team inbox and better customer conversations.

Too many chats. Too little structure. It's time to fix that. Discover how businesses organize customer conversations on WhatsApp to respond faster, stay consistent, and create experiences that actually feel personal.

Blog.
Best Practices.
WhatsApp Business.
Conversational experience.

Posted onNovember 4, 2025.

What is LINE messaging, and how to use it for customer engagement.

Discover how to leverage LINE messaging to boost customer engagement and sales in Asia's largest markets with rich interactive features and real-time communication.

Blog.
Best Practices.
LINE.

Posted onNovember 3, 2025.

WhatsApp banking example for banks and financial institutions .

See how banks use WhatsApp banking to improve customer support and engagement. Explore real-world examples and API use cases for finance.

Blog.
Best Practices.
WhatsApp Business.
Financial Services.

Posted onNovember 3, 2025.

Text-Em-All: Where technology speaks human.

See how Text-Em-All keeps empathy at the heart of communication using Infobip Voice to make every message feel human, personal, and truly heard.

Blog.
Trends and Insights.
Voice.
Conversational experience.
Spotlight.

Posted onOctober 31, 2025.

10 ways MVNOs improve customer service in telecom.

MVNOs can now turn every customer interaction into an advantage. Infobip provides the tools to deliver fast, personalized, and consistent support across all channels. Explore how they’re bridging two worlds, from hold music to real-time connection.

Best Practices.
Conversational experience.
Customer Service.
Operators.
Telco.

Posted onOctober 29, 2025.

WhatsApp for customer service: Best practices 2025.

Learn how to use WhatsApp for customer service with chatbots, automation tools, and retail-focused software to deliver real-time customer support.

Blog.
customer service.
whatsapp business platform.
Trends and Insights.
WhatsApp Business.
Customer Service.