The conversational experience playbook
We analyzed over 153 billion interactions that took place on our platform in the first half of 2022 compared to the first half of 2021 to learn the current trends in business-to-consumer communications. Download the report to find out: What are the most popular channels in B2C communication – globally and across regions The role digital channels and cloud solutions play in customer engagement and support How industries have evolved with today’s technology to meet consumer demands
Your journey to conversational experience
In today’s world, new customer trends trends emerge every day, and the technology hype circle is growing exponentially. Businesses must adapt to these changes to stay competitive and meet their customers’ expectations. That’s why businesses must invest in and build end-to-end conversational experiences for their customers on digital channels.
134%
more WhatsApp interactions within the banking and finance industry
428%
more Messenger interactions within the transportation and logistics industry
Your guide to conversational experiences
Inside this playbook, you’ll discover the fundamentals of conversational experience, including conversational marketing, conversational support, conversational commerce, and conversational design. You’ll learn about the advantages and key use cases across the customer journey, from engaging with customers to supporting them, to facilitating transactions.
Whether you’re in retail and eCommerce, finance, or on-demand, this playbook will provide you with the insights you need to create conversational experiences that will drive customer satisfaction and loyalty.
Don’t wait any longer! Download The Conversational Experience Playbook now and discover how you can leverage conversational technologies to take your business to the next level.
Discover real life conversational experience use cases
Life Insurance Department at Covéa Group: 11% conversion rate with pioneering conversational marketing campaign via RCS powered by Infobip .
11%
conversion rate .Segari: 90% reduction in response time with fast and contextualized support .
90%
faster response rates .87%
positive feedback .Kibon: Increased campaign ROI and conversion with Infobip’s customer engagement solution .
94%
delivery rate .74%
campaign view rate .300x
increase in ROI .Salmoiraghi & Viganò: Boosting CSAT scores to 100% with intuitive customer service solutions .
100%
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