Promote new products and services 

Increase customer awareness and generate excitement for your latest offerings through promotional messages.

Pain points:

  • Effective promotion of new products and services amidst the noise of traditional and digital marketing channels  
  • Identifying cost-effective channels to reach target audiences  
  • Maximizing engagement and conversion rates  
  • Coordination and managing multiple marketing channels simultaneously can be resource-intensive and time-consuming 

How do new products and services promotions help?

  • Promote new products and services efficiently and effectively across multiple channels
  • Leverage SMS marketing, email marketing, push notifications, and chatbots to can reach your target audiences with personalized and timely promotions
  • Increase visibility, engagement, and ultimately drive sales
  • Utilize centralized management and analytics tools to track performance across channels and optimize marketing strategies for maximum ROI
  • Collect invaluable first-party customer data which helps you provide personalized recommendations to cross-sell, suggest relevant products and services that complement
  • Engage with customers instantly, delivering personalized promotions and product information in real-time. This immediate response capability increases customer satisfaction and encourages impulse purchases, driving sales of new products and services.
  • Offer interactive experiences that go beyond traditional marketing channels, allowing customers to explore and learn about new products and services in a conversational manner
  • Infobip’s chatbot platform provides businesses with valuable insights into customer interactions and engagement metrics, enabling continuous optimization of promotional strategies.

Business benefits

  • Increase sales: Facilitate instant engagement and personalized recommendations, driving higher conversion rates and boosting sales of new products and services 
  • Enhance customer experience: 24/7 availability and interactive experiences ensure that customers receive timely assistance and relevant information, leading to greater satisfaction and loyalty. 
  • Optimize marketing efforts: Data-driven insights and seamless integration with other channels enable businesses to refine their promotional strategies and maximize the ROI of their marketing campaigns. 

Promoting new products and services across industries: 

  • BFSI: promote new financial products and services
  • Transportation & Logistics: promote new services, such as package tracking features and delivery options 
  • Healthcare: Promote new services such as telemedicine appointments and health screenings for improved access to care 
  • Travel: showcase new destinations, exclusive deals, and travel packages 
  • Retail: promote new products, seasonal offers, and loyalty programs 
  • Telcos: promote new services such as data plans and value-added featuresÂ