Conversational modules
Programmable Channels
Platform functionality
Business segments
Industry verticals
Department
Our services
Solutions for telecoms
See why leading telecoms around the world choose Infobip to transform their network
Create new B2B revenue streams with our omnichannel communications platform
Telecom core & security
Secure your network from SMS and Voice fraud with our firewall that protects 120+ operators
Ensure all A2P SMS traffic is properly charged and eliminate revenue leakage with our SMS Firewall
Community & Resources
Knowledge hub
Promote subscriptions
Encourage customers to sign up for recurring plans with targeted messaging that highlights the benefits and value proposition.
Pain points:
Struggling to retain customers
Revenue churn
High acquisition costs
- Turning one-time buyers or customers into loyalists can be challenging.
- Struggling to retain customers can lead to churn and decreased customer lifetime value.
- This has a direct effect on revenue and increases customer acquisition costs.
How subscription promotions help?
- Welcome new customers and introduce the value proposition of your subscription plan alongside single purchases.
- Showcase subscription benefits through targeted messages highlighting convenience, cost savings, exclusive content, or early access to new products.
- Collect invaluable first-party customer data which helps you provide personalized recommendations to upsell, suggest relevant subscription options that complement their interests, nudging them towards a recurring service.
- Customers might hesitate before committing. Offer free trials or introductory discounts to encourage them to try the subscription.
- Simplify the sign-up process with seamless in-message subscription options, making it easy for customers to convert.
- Nurture the relationship with your subscribers by providing exclusive perks, early access to sales, or loyalty programs.
- Send personalized messages reminding customers of subscription benefits and upcoming renewals, fostering long-term loyalty.
Business benefits
- Increase recurring revenue: Easily promote subscription plans, highlighting their benefits to existing customers to increase customer stickiness and revenue
- Boost customer lifetime value: By converting customers to subscriptions, you build stronger relationships and generate predictable income.
Available channels
Functions
Sales
Industry
eCommerce & retail
Telcos Healthcare
Media and publications
Related use cases
Send personalized promotions
Deliver highly relevant and targeted promotions to customers based on their preferences and purchase history.
Share product recommendations
Increase sales and customer loyalty with personalized product recommendations based on browsing behavior.
Promote New Products and Services
Increase customer awareness and generate excitement for your latest offerings through promotional messages.