How North American customers want to hear from brands
Find out what customers really think about brand messaging.
This eBook uncovers how people across North America want businesses to reach them, from the channels they trust most to the tones that resonate and the moments that matter.
What do customers really think about business messaging?
Together with Opinion Box, Infobip surveyed consumers across the Americas to understand their expectations, preferences, and frustrations. The findings are captured in our new eBook: How North American Customers Really Want to Hear from Brands.
Strong customer relationships start with relevant and respectful communication. But how do you know what your customers really want?
In this eBook, you’ll find research-based insights into:
- Channel preferences across demographics
- Communication tones customers respond to
- Common pain points in customer experiences
- Industry-specific communication trends
- How customers view RCS for Business
- Perceptions of chatbots and AI agents
Your customers have already shared their expectations. The question is: how will your brand respond?