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Message Templates

A message template is a message format that helps businesses easily communicate with their customers over WhatsApp.

A message template is a message format used by businesses communicating over WhatsApp. These templates make it easy for businesses to reuse common messages they send to customers.

Rather than sending content for a full message, a business can use a message template by sending the template identifier along with the appropriate parameters. Message templates are designed to reduce the likelihood of spam sent to users on WhatsApp.