Infobip expands Latam presence with new offices

Director of Marketing EMEA

Zoha Tapia

Director of Marketing EMEA

London, UK, Buenos Aires, Argentina, Bogotá, Colombia, São Paulo, Brazil, 16 August 2011 – Infobip today announced the simultaneous opening of two new Latin American offices in Bogotá and São Paulo. With the growing demand for Infobip’s cutting edge enterprise and operator messaging solutions in the bustling Latin American market, increasing regional presence has become an imperative for the company.

In addition to Infobip’s already established main office on the continent in Buenos Aires, the Bogotá and São Paulo operations will provide the much-needed specific focus on the Colombian and Brazilian markets. Staffed by telecoms professionals with vast experience in these markets, the new offices will enable Infobip to better present its portfolio of advanced messaging solutions for enterprises and mobile operators alike. Infobip CEO Silvio Kutic emphasises the importance of the Latin American market: “The uptake of mobile services in South America is growing at an outstanding rate and Infobip is proud to be a part of this exciting industry. Brazil and Colombia are important markets and dedicated offices will enable us to provide the finest service to our clients and partners”.

Infobip is a global telecommunications specialist providing a cutting edge Mobile Services Cloud enabling seamless integration between enterprise and mobile network operators. Infobip’s entire portfolio of services and solutions is designed and developed in-house and draws on extensive experience gained in this market segment.

The Mobile Services Cloud is extremely rich in functionality and has evolved as a direct result of the growing need for a network-agnostic central point of connection between the end-user and both local and international mobile networks.

By adopting a regional approach with dedicated development and support Infobip is able to provide clients worldwide with carrier-grade quality, reliability and flexibility whilst at the same time understanding and incorporating local requirements.

Aug 15th, 2011
2 min read
Director of Marketing EMEA

Zoha Tapia

Director of Marketing EMEA

Infobip presents revamped HLR Lookup service

Director of Marketing EMEA

Zoha Tapia

Director of Marketing EMEA

LONDON, UK, 28 JUNE 2011 – Infobip today launched its revamped HLR Lookup solution adding rich functionality to its Mobile Services Cloud. By harnessing the global coverage and carrier-grade connectivity of Infobip’s privately owned and operated SMSCs, Infobip is able to provide real-time mobile number information.

The HLR Lookup service or network query is now available in specialised solutions for enterprise messaging and messaging providers. The Enterprise solution comes in three distinct and fully functional packages: HLR Database, HLR Portability and HLR Roaming, each with their own level of mobile number detail provided. The Live Query solution is aimed at SMS resellers and aggregators, giving them the best and up-to-date network query information gathered from the mobile networks in real time.

The main benefit of the HLR Lookup service is resolving issues with Mobile Number Portability and reducing costs by utilising the results of the real-time lookup to achieve Least Cost Routing. Further benefits can be found in its use alongside other Infobip messaging products and services, such as Bulk SMS gateway or mGate enterprise messaging platform.

With this latest enhancement, Infobip is focussing more on the application of HLR Lookup in the enterprise sector, with a host of functionalities which reduce communication costs and increase operational efficiency. Infobip’s CEO Silvio Kutic said, “HLR Lookup is a telecoms service which should not be limited to the telecoms sector. Logistics companies, marketing agencies, contact and call centres, to name a few, can all benefit from this simple to use but highly efficient service.”

Infobip is a global telecommunications specialist company providing a Mobile Services Cloud connecting enterprises and mobile network operators. Infobip’s entire portfolio of services and solutions is designed in-house and draws on the extensive experience gained in this segment.

The latest HLR suite of products is a direct result of the specific requirements of Infobip’s clients and partners. Regional approach coupled with dedicated development enables Infobip to provide clients worldwide with carrier-grade quality, reliability and flexibility.

Jun 28th, 2011
2 min read
Director of Marketing EMEA

Zoha Tapia

Director of Marketing EMEA

Mobile World Congress 2012: Post-event report

Director of Marketing EMEA

Zoha Tapia

Director of Marketing EMEA

 The curtain has fallen on this year’s edition of the MWC. By all accounts the largest so far, this year’s event has once again confirmed that the mobile industry is certainly amongst the frontrunners when it comes to technical innovation, new ideas and creativity.

This year we were extremely well represented in Barcelona with our biggest stand to date and just as well as this year we hosted a record number of visitors and meetings. We took the opportunity to unveil our revolutionary Centili™ m-payments platform powered by direct mobile billing technology. Mobile payments are very much part of the future and Centili™ enables both operators and merchants to profit from this lucrative market via a user-friendly system that brings significant added value to all participants in the chain.

Centili™ is the natural evolution of all our years of experience in our core business – messaging. Modern telecoms trends put a lot of pressure on the operators’ telecoms infrastructure as well as their bottom line, but there are still numerous business opportunities in technologies that are unjustly considered obsolete, such as A2P SMS and USSD. There is great demand from the enterprise sector for interactive mobile communication and our mGate™ enterprise messaging gateway and USSD system have been extremely well received. We’re proud to see our A2P messaging solutions contribute to both ends of the spectrum – generating revenue for operators through providing value-added services for enterprises.

mGate™ and USSD are just two of many revenue generators for operators that we offer – direct connections and A2P-specific SMSCs are pure revenue generators, while all forecasts indicate that A2P SMS, not P2P SMS will drive profitability in the coming years.

We’ve always based our business on research, development and innovation and all our engineers are experts in SS7, the core telecommunications protocol. One of our core systems is our sGate™ filtering system that allows operators to control their incoming messaging traffic and reduce losses generated by unsolicited and unwanted SMS traffic. We recognise and value the central position of operators in the mobile ecosystem and we have many ideas and many tools that can help them improve their financial and network performance dramatically.

The MWC has once again confirmed that we have another very exciting year in mobile ahead of us. As ever we will continue to engage in meaningful and productive dialogue with all our many and diverse partners from all segments of this exciting market in order to provide proactive and technologically advanced solutions and services. The opportunities are huge and the possibilities endless. We are certainly looking forward to the challenge and would once again like to thank the organisers of this world class event for doing such a fantastic job. For more news and information on upcoming products, services and events that we will be attending kindly watch this space!

Mar 2nd, 2011
3 min read
Director of Marketing EMEA

Zoha Tapia

Director of Marketing EMEA