Infobip opens a new office in Osijek and further strengthens its engineering centre in Slavonia

Following the opening of its first office in Osijek in 2022, the new location confirms the company’s long-term commitment to developing local technology talent

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Osijek, 12 March 2026 – Global cloud communications platform Infobip, which is celebrating 20 years of operations this year, has opened a new office in Osijek, further strengthening its engineering centre in Slavonia. The new workspace, located in Eurodom, confirms the company’s long-term commitment to developing local talent and supporting the continued growth of the region’s technology community. Infobip opened its first office in Osijek in 2022, and today employs 44 experts in the city who work on developing AI solutions for the global market.


Osijek has been a strategic location for the development of our engineering teams from the very beginning. In a short time, we have built an outstanding team that develops solutions for the global market, and we are especially proud that this strong technology story is growing right in the heart of Slavonia. At a time when Infobip is further strengthening its strategic focus on the development of artificial intelligence, centres like this allow us to connect local talent with global innovation and jointly develop technologies that shape the future of communication.”

Izabel Jelenić

Co-founder and Chief Technology Officer at Infobip

The opening of the new office in Osijek was also attended by representatives of the local educational community, as well as Osijek-Baranja County Prefect Nataša Tramišak and the Mayor of Osijek, Ivan Radić.


I congratulate Infobip on the opening of its new office in Osijek. This sends an important message that Osijek is increasingly becoming a centre of knowledge, innovation, and new technologies – a city that offers young people opportunities for quality development and employment. It is especially encouraging that this is a global company that now has more than 40 employees in Osijek, having started its development in 2022 in the BIOS Business Incubator with just one employee. The city’s development is also visible in the numbers – since 2021, Osijek has gained 4,500 additional jobs, while unemployment has fallen by 40 percent. The City of Osijek will continue to be a strong partner to entrepreneurs and will keep investing in the development of the IT sector and business zones.”

Ivan Radić

Mayor of Osijek


Investments by technology companies in regional centres of excellence play an important role in the balanced development of the economy and industry, while at the same time creating new opportunities for educating young professionals at a time when artificial intelligence is becoming increasingly important. We are especially pleased that Infobip recognizes the potential of Osijek and our county and contributes to the further development of the business and innovation ecosystem.”

Nataša Tramišak

Osijek-Baranja County Prefect

Osijek hosts the Shift Developer Meetup

As part of the programme marking the opening of the new office, a Shift Developer Meetup will also be held. The panel discussion will feature Izabel Jelenić, Co-founder and Chief Technology Officer of Infobip; Saša Erak, Vice President of Engineering at Infobip; and Dražen Radanović, Head of Office and Senior Engineering Manager at Infobip. The discussion will focus on engineering topics and perspectives on an AI-first future. A talk titled “Structured Learning and the Craft of Software Development in the Era of AI” will be delivered by Marko Macan, Software Engineer at Infobip, who will discuss the importance of continuous learning and the development of engineering skills in the era of artificial intelligence.

The opening of the new office in Osijek comes in the year when Infobip is marking 20 years of operations and further accelerating its transformation into a company where the development of artificial intelligence is a strategic priority. Over two decades, Infobip has grown into Croatia’s first unicorn and one of the leading technology hubs in the region, and today it actively shapes the future of cloud and AI communications, including the recently introduced AgentOS, an AI platform for autonomous management of customer interactions and hyper-personalization. The Osijek office is one of Infobip’s seven development centres in Croatia, from which engineers create technologies used by companies around the world, making Croatia an important part of the global technology infrastructure.

About Infobip

Infobip is a global cloud communications platform that enables businesses to build connected experiences across all stages of the customer journey, with AI as the driving force of innovation. Through a single, natively built platform, Infobip delivers omnichannel engagement, identity, user authentication and contact centre solutions that help businesses and partners overcome the complexity of consumer communications while driving growth and increasing customer loyalty. Infobip is focused on enabling and accelerating AI adoption as it continues its transformation into an AI-first company. Infobip’s technology has the capacity to reach over seven billion mobile devices in 6 continents connected to over 10k+ connections of which 800+ are direct operator connections. The company was established in 2006 and is led by its co-founders, CEO Silvio Kutić and Izabel Jelenić. 

EDIH Adria among the top of European digital innovation, Infobip a key partner in the project

The project in which Infobip is a partner has also been named the best EDIH project in Croatia

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Zagreb, 17 February 2026. – The EDIH Adria consortium (European Digital Innovation Hub Adria), of which the global cloud communications platform Infobip is a member, has recently successfully completed a three-year EU project aimed at strengthening the digital maturity of Croatian small and medium-sized enterprises and the public sector, with a strong focus on artificial intelligence. EDIH Adria ranked among the ten most successful EDIHs in the European Union and earned the title of the best in Croatia by number of services delivered.

EDIH Adria ranked first in Croatia and Europe for training programmes

Infobip participated in the project alongside the University of Rijeka as the project lead, Ericsson Nikola Tesla, the University of Pula, the StepRI education incubator, and the PORIN development agency.


The EDIH Adria project has shown that digital transformation can be concrete, measurable, and directly beneficial for entrepreneurs and the public sector. Through hands-on work, technology testing, and targeted training programmes, we enabled organizations to apply new digital tools, particularly those based on artificial intelligence, in real business and administrative processes. We are proud of the results achieved and the strong collaboration with our partners, which has positioned EDIH Adria as one of the most successful European initiatives of its kind.”

Damir Medved

Director of EDIH Adria

During the implementation of the project, Infobip organized four bootcamps for small and medium-sized enterprises and public institutions and carried out 23 Test Before Invest (TBI) projects, mostly focused on early prototypes of AI chatbots. These projects involved testing the application of digital technologies before their actual implementation and investment, with each participating organization supported by a dedicated project team, resulting in personalized prototype solutions and recommendations. In addition, Infobip delivered 11 training programmes attended by more than 380 participants in Vodnjan, Zagreb, and online. The training focused on practical, immediately applicable knowledge in areas such as generative artificial intelligence, employee onboarding, cybersecurity, and GDPR compliance.


EDIH Adria has demonstrated how structured collaboration, hands-on work, and a strong focus on artificial intelligence can accelerate real digital transformation. For Infobip, participation in the EDIH Adria project was a valuable experience and an opportunity to share our knowledge with the community. We thank the entire team, our partners, and all organizations involved in the project for their excellent collaboration, and we are proud that our joint work and the results achieved provide a strong foundation for the further development of digital innovation in the region and beyond.”

Damir Prusac

VP Research Alliances at Infobip

AI assistant for the spatial plans of the City of Križevci

The Test Before Invest (TBI) workshops proved particularly useful for the City of Križevci, which wanted to enable citizens to quickly and easily access information on building conditions and spatial plans. For this purpose, an AI assistant was developed that uses artificial intelligence to instantly deliver relevant information about building conditions for a specific parcel in response to a text query sent via WhatsApp. In addition to being available 24/7, it can be integrated with the existing Geographic Information System (GIS) for viewing spatial and municipal data, implemented as a live chat on the city’s website, and easily updated in the event of changes to the General Urban Development Plan.


Through the EDIH Adria project, we demonstrated that the digital transformation of public administration does not begin with technology but with responsible governance. The Test Before Invest concept allowed us to test the real value of solutions for citizens before making investment decisions. The AI assistant developed for the City of Križevci shows how artificial intelligence can simplify access to spatial and municipal information and make public administration faster, more accessible, and more transparent. I believe that a decision-making model based on testing, measurable outcomes, and partnerships with the technology sector, such as our collaboration with Infobip, can and should become a reference framework for the digital transformation of local and regional governments in Croatia.”

Mario Rajn

Deputy Prefect of Koprivnica-Križevci County

About Infobip

Infobip is a global cloud communications platform that enables businesses to build connected experiences across all stages of the customer journey, with AI as the driving force of innovation. Through a single, natively built platform, Infobip delivers omnichannel engagement, identity, user authentication and contact centre solutions that help businesses and partners overcome the complexity of consumer communications while driving growth and increasing customer loyalty. Infobip is focused on enabling and accelerating AI adoption as it continues its transformation into an AI-first company. Infobip’s technology has the capacity to reach over seven billion mobile devices in 6 continents connected to over 10k+ connections of which 800+ are direct operator connections. The company was established in 2006 and is led by its co-founders, CEO Silvio Kutić and Izabel Jelenić. 

Infobip marks 20 years of business and anticipates the era of agentic artificial intelligence

 
On the occasion of its 20th anniversary, Infobip presents its vision for the future of communication between brands and users. This vision is shaped by teams of experts who develop globally recognized products and solutions for leading global brands and technology platforms

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Vodnjan, 11 February 2026. – Global cloud communications platform Infobip is marking 20 years of business this year, reaffirming its status as one of the leading IT companies in Croatia and the region, as well as a global leader actively shaping the future of cloud and AI communications. After two decades of continuous growth, adaptation, and transformation, the company is entering a new chapter defined by the most significant technological shift so far – artificial intelligence – while offering a glimpse into the future of communication and anticipating a fundamental change in the way brands will interact with consumers.

Two decades of innovation

Founded in 2006 as a small startup in Vodnjan, Infobip has grown into Croatia’s first unicorn and one of the largest technology hubs in the region. Today, it operates on six continents through more than 70 offices, employs over 3,500 experts, and develops globally recognized products and services for leading global brands and technology platforms, including WhatsApp, Microsoft, Oracle, Adobe, Meta, Viber, Deutsche Telekom, Virgin Atlantic, and Nissan. Infobip’s teams, led by engineers, work on a globally distributed platform that scales in every country, processes massive volumes of transactions with seamless reliability, and ensures that every message reaches the right place at the right time.

Over two decades of operations, Infobip has continuously followed and led changes in communication between brands and users – from mobile messaging to today’s AI-first solutions. As it enters a new era, Infobip is further accelerating its transformation into a company where the development of artificial intelligence is a strategic priority, and where technology and talent reinforce each other to drive innovation.


When we founded Infobip, our goal was never just to build technology. We moved forward driven by conviction, not certainty. Together with our people and our customers, we continuously evolved, started anew, and always kept moving forward. That is why we still say that we are only just beginning – because through constant adaptation we continue to grow and develop as leaders.”

Silvio Kutić

Chief Executive Officer of Infobip

The future is agent-to-agent communication

Infobip anticipates a fundamental shift in communication, with a gradual transition from the current application-to-person (A2P) model to an agent-to-user model, which is expected to evolve into fully autonomous agent-to-agent communication by 2030. Such a development will enable advanced personalization and autonomous interactions across multiple communication channels.


The way we communicate with brands is constantly evolving. In this new world of agentic artificial intelligence, brands must seize the opportunity to adopt a holistic approach to communication. It is essential to leverage the hyper-personalization enabled by agentic AI solutions and rich communication channels such as RCS and WhatsApp. At Infobip, we have teams that have already proven they can build and apply this technology in global environments.”

Silvio Kutić

Chief Executive Officer of Infobip

Challenge for brands

Infobip highlights that the market’s level of readiness is currently low – only around 5% of AI agent projects within organizations reach the production stage due to unstructured data and internal barriers.


Companies must act now. Organizational structures that enable data sharing will be crucial for the successful deployment of AI agents, and brands that fail to prepare risk losing their competitive advantage. It is precisely in this transition from concept to real-world implementation that Infobip has the experience, platform, and solutions to make it possible.”

Silvio Kutić

Chief Executive Officer of Infobip

On the occasion of 20 years of operations, Infobip presents an overview of technological development and a look into the future – https://www.infobip.com/20-years-anniversary

About Infobip

Infobip is a global cloud communications platform that enables businesses to build connected experiences across all stages of the customer journey, with AI as the driving force of innovation. Through a single, natively built platform, Infobip delivers omnichannel engagement, identity, user authentication and contact centre solutions that help businesses and partners overcome the complexity of consumer communications while driving growth and increasing customer loyalty. Infobip is focused on enabling and accelerating AI adoption as it continues its transformation into an AI-first company. Infobip’s technology has the capacity to reach over seven billion mobile devices in 6 continents connected to over 10k+ connections of which 800+ are direct operator connections. The company was established in 2006 and is led by its co-founders, CEO Silvio Kutić and Izabel Jelenić. 

Infobip brings engineers together in three cities and brings global technology to Vodnjan, Zagreb, and Osijek.

More than 150 engineers are taking part in a series of local professional events focused on knowledge exchange, hands-on learning, and talent development

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Vodnjan, 9 December 2025. – Infobip, a global cloud communications platform, is bringing together more than 150 engineers in Vodnjan, Zagreb, and Osijek this and last week through a series of local engineering meetups and onboarding activities, demonstrating what it means to invest in technological talent from the very beginning. These Silicon Valley–level events have created a unique space for learning, knowledge exchange, and hands-on work, intended for both new and experienced engineers.

The series of meetups began in Vodnjan with Infobip’s Engineering Onboarding Program, an intensive hands-on experience designed to quickly integrate new engineers into the company’s culture and advanced technical ecosystem. The program provides a comprehensive introduction to Infobip’s organizational structure, engineering practices, and platform technologies, ensuring that every engineer, regardless of specialization, starts with the same foundation of knowledge and confidence.

In Zagreb, the BipTalks Engineering Meetup was held, dedicated to Infobip’s infrastructure that enables the exchange of more than 10 billion messages daily worldwide between companies and their customers. Participants explored the complex combination of on-premise and cloud data centers, virtual environments, and continuous integration pipelines that ensure the speed, stability, and scalability of Infobip’s reliable communication services.

The events will conclude in Osijek with a BipTalks meetup held in collaboration with the Osijek Software City association, focused on the future of AI-driven development. Engineers will demonstrate live how MCP (Messaging Control Platform) servers accelerate development processes, simplify everyday work, automate the creation of components, and significantly shorten development cycles – reinforcing Infobip’s commitment to modern software engineering and intelligent automation.


At Infobip, we build technology that connects billions of users and tens of thousands of companies, which is why the role of engineers in our system is crucial. Our teams work on a globally distributed platform that scales across every country, processes massive volumes of transactions with near-perfect reliability, and ensures that every message reaches the right place at the right time. At the same time, we are heavily investing in the development of AI-powered products and tools to improve both the customer experience and the everyday work of engineers. Our goal is for our products to be AI-infused and for our teams to be empowered by AI at every step – from development to operations.”

Saša Erak

Vice President of Engineering at Infobip

Together, these meetups reaffirm Infobip’s position as a global technology leader that invests in engineering excellence from day one. By connecting local talent across multiple cities with cutting-edge knowledge and projects that impact billions of people worldwide, Infobip creates an environment where engineers grow, innovate, and shape the future of cloud communications technology.

About Infobip

Infobip is a global cloud communications platform that enables businesses to build connected experiences across all stages of the customer journey, with AI as the driving force of innovation. Through a single, natively built platform, Infobip delivers omnichannel engagement, identity, user authentication and contact centre solutions that help businesses and partners overcome the complexity of consumer communications while driving growth and increasing customer loyalty. Infobip is focused on enabling and accelerating AI adoption as it continues its transformation into an AI-first company. Infobip’s technology has the capacity to reach over seven billion mobile devices in 6 continents connected to over 10k+ connections of which 800+ are direct operator connections. The company was established in 2006 and is led by its co-founders, CEO Silvio Kutić and Izabel Jelenić. 

Infobip opens applications for a new internship cycle – an opportunity for a career in a global environment

Selected students from technical and business fields will have the opportunity to join Infobip’s teams in Zagreb, Vodnjan, Rijeka, and Sarajevo in roles across engineering, marketing, sales, operations, and customer support

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Zagreb, 13 November 2025. – Global cloud communications platform Infobip has opened applications for a new internship cycle. Interested candidates can apply online until 14 December 2025 via the website – Internship – Infobip. Positions are open in Zagreb, Vodnjan, Rijeka, and Sarajevo, and the company is seeking students from technical and business fields for roles in engineering, marketing, sales, operations, and customer support.

Through the internship programme, students will have the opportunity to take their first step in building a career, gain valuable experience, and apply their theoretical knowledge in practice. They will be supported by a mentor who will assist them with daily tasks, and they will also go through an onboarding process during which they will get to know the company, its culture, and work on real projects.

Interns will also have the opportunity to participate in upskilling workshops consisting of both theoretical and practical components, focusing on technical as well as certain “soft” skills. The programme concludes with a closing ceremony during which students present the projects they worked on during the internship, demonstrating what they have learned and how they apply their knowledge.

The Infobip internship includes a paid professional placement, work in a global environment, a laptop and other equipment required for the job, reimbursement of travel expenses, per diems for business trips, lunch on campus, team-building activities, access to a premium learning platform, and other benefits.


At Infobip, talent is at the centre of everything we do. Thanks to our culture of learning, development, and talent retention, Infobip is a place where many talented individuals begin and continue their career journeys. For juniors, it is an environment where they can grow and progress through hands-on experience, while for experienced professionals Infobip represents a global stage where they can lead innovation, shape complex projects, and make an impact in a culture that values knowledge, collaboration, and creativity. Our focus on people is the driving force behind our greatest successes – from developing young professionals to Infobip being recognised as one of the best employers and a global leader in communications platforms.”

Marin Bezić

VP People at Infobip

This year, 82 students completed the programme, and on average around 80 percent of them remain at Infobip after finishing the internship, confirming that the programme offers young people real opportunities to start their careers.

About Infobip

Infobip is a global cloud communications platform that enables businesses to build connected experiences across all stages of the customer journey, with AI as the driving force of innovation. Through a single, natively built platform, Infobip delivers omnichannel engagement, identity, user authentication and contact centre solutions that help businesses and partners overcome the complexity of consumer communications while driving growth and increasing customer loyalty. Infobip is focused on enabling and accelerating AI adoption as it continues its transformation into an AI-first company. Infobip’s technology has the capacity to reach over seven billion mobile devices in 6 continents connected to over 10k+ connections of which 800+ are direct operator connections. The company was established in 2006 and is led by its co-founders, CEO Silvio Kutić and Izabel Jelenić. 

Infobip and Pontis Technology form partnership to develop advanced communication solutions

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Vodnjan, 11 November 2025. – Global communications platform Infobip and Croatian IT company Pontis Technology have formed a partnership to deliver advanced AI-based communication solutions for companies across the region and beyond.

This collaboration brings together the strengths of both companies – Infobip’s global presence and world-recognized platform, acknowledged by analyst firms such as Gartner and Juniper Research, and Pontis’ expertise in developing custom software solutions, implementing artificial intelligence, and driving digital transformation, opening new opportunities for growth and innovation.

Infobip and Pontis Technology will provide clients in industries such as retail, banking, financial services, insurance, telecommunications, transport, and logistics with sustainable solutions aimed at improving communication and customer experience. The partnership includes high-quality implementation, ongoing support, and the use of artificial intelligence to optimize business processes.


Infobip and Pontis Technology are joining forces to enable companies to adopt sustainable and innovative communication solutions and accelerate their digital transformation. Their combined expertise enables efficient implementation, continuous support, and the use of artificial intelligence to optimize business processes and deliver a seamless customer experience.”

Silvio Kutić

Co-founder and Chief Executive Officer of Infobip

As part of the partnership, Infobip will provide access to its CPaaS (Communication Platform as a Service) and SaaS (Software as a Service) solutions, as well as extensive expertise in customer experience, including integrations with leading global platforms such as Salesforce Marketing Cloud, Microsoft, Oracle, and Adobe.

On the other hand, Pontis Technology will contribute to the partnership with its deep industry knowledge, experience in developing tailored solutions, and strong local presence, enabling companies to deliver outstanding customer experiences faster and more efficiently.


The partnership with Infobip represents an important step in the further development of Pontis Technology and confirms our expertise in the fields of artificial intelligence and digital transformation. Together with Infobip, we aim to help companies better understand their customers, connect with them in innovative ways, and accelerate digital changes that deliver real business value.”

Nataša Zec

CEO of Pontis Technology

This partnership is part of Infobip’s broader strategy to strengthen its global partner network, with the aim of enabling clients worldwide to access faster, more efficient, and more personalized communication solutions.

About Infobip

Infobip is a global cloud communications platform that enables businesses to build connected experiences across all stages of the customer journey, with AI as the driving force of innovation. Through a single, natively built platform, Infobip delivers omnichannel engagement, identity, user authentication and contact centre solutions that help businesses and partners overcome the complexity of consumer communications while driving growth and increasing customer loyalty. Infobip is focused on enabling and accelerating AI adoption as it continues its transformation into an AI-first company. Infobip’s technology has the capacity to reach over seven billion mobile devices in 6 continents connected to over 10k+ connections of which 800+ are direct operator connections. The company was established in 2006 and is led by its co-founders, CEO Silvio Kutić and Izabel Jelenić. 

Infobip Shift 2025: One of Europe’s largest developer conferences held in Asia for the first time

Expansion to a third continent and connecting developers across global technology hubs

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Kuala Lumpur, 4 November 2025. – Infobip Shift, one of the most attended developer conferences, was held in Asia for the first time, in Kuala Lumpur, a city known for its growing tech community and support for startups. The goal of the conference was to connect developers, startups, and technology leaders from Southeast Asia and encourage the exchange of knowledge on AI, software development, and innovation.

This edition of the conference also marked the expansion of Infobip Shift to a third continent within the same year, following the editions in Zadar and Miami, positioning it as a global developer platform.

The conference in Kuala Lumpur was part of the Cradle Live! ASEAN Startup Summit, organised in collaboration with Cradle Fund, Malaysia’s leading agency for early-stage startups. It brought together more than 1.000 attendees, developers, and tech professionals, and hosted numerous renowned speakers from global companies such as IBM, Atlassian, Amazon Web Services, LMArena, and Okta.


We are proud to collaborate with Infobip to bring Shift to Kuala Lumpur for the first time. This partnership highlights our shared commitment to strengthening Malaysia’s developer and startup ecosystem by creating opportunities for knowledge exchange, innovation, and regional collaboration. As part of the Cradle LIVE! Startup ASEAN Summit, this platform not only connects global technology leaders with local talent but also reinforces our vision of positioning Malaysia as a leading innovation hub in Southeast Asia.”

Norman Matthieu Vanhaecke

Group Chief Executive Officer, Cradle


The Asian edition of Infobip Shift is a key step in connecting the global developer community, which we have already had the honour of hosting at our conferences in Zadar and Miami, as well as through the developer magazine ShiftMag. It was not an easy decision to take this step, but thanks to our partner Cradle, we were able to launch the first edition and connect with the local startup and developer community. While the developer community primarily shares knowledge through digital channels, it is remarkable how meetups and conferences such as Shift can often become the crucial step toward new solutions, whether they are developed with the help of AI or without it.”

Ivan Brezak Brkan

Infobip’s Director of Developer Content

The conference focused on topics such as the future of software, user experience, key skills for developers, practical strategies for balancing the benefits and risks of AI, and how professionals can successfully navigate an industry increasingly shaped by artificial intelligence.

With the new edition of Infobip Shift in Kuala Lumpur, the conference once again confirms its status as a must-attend meeting point for developers who want to learn, connect, and create innovations that transform the industry.

About Infobip

Infobip is a global cloud communications platform that enables businesses to build connected experiences across all stages of the customer journey, with AI as the driving force of innovation. Through a single, natively built platform, Infobip delivers omnichannel engagement, identity, user authentication and contact centre solutions that help businesses and partners overcome the complexity of consumer communications while driving growth and increasing customer loyalty. Infobip is focused on enabling and accelerating AI adoption as it continues its transformation into an AI-first company. Infobip’s technology has the capacity to reach over seven billion mobile devices in 6 continents connected to over 10k+ connections of which 800+ are direct operator connections. The company was established in 2006 and is led by its co-founders, CEO Silvio Kutić and Izabel Jelenić. 

Zagreb the epicentre of European innovation: Innovation Prototyping Labs 2025 held at Infobip Campus

The event was organised by the Industry Commons Foundation under the leadership of Michela Magaš, European Woman Innovator of the Year

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Zagreb, 6 October 2025. – Last week, Zagreb became a hub of the European innovation scene. From 1 to 3 October, the Infobip Campus hosted Innovation Prototyping Labs 2025, a three-day event that brought together more than one hundred researchers and industry leaders from across Europe. The event was organised by the Industry Commons Foundation under the leadership of Michela Magaš, European Woman Innovator of the Year (2017). Michela Magaš, born in Zagreb and raised in Rijeka, is a globally recognised pioneer in the field of design and innovation and was recently honoured by the Embassy of the Republic of Croatia in Stockholm.

The aim of the gathering was the collaborative creation and testing of innovations that bring concrete changes to science, industry, and society. Participants developed new prototypes and discussed the interoperability of knowledge bases, the ethical challenges of artificial intelligence, and sustainable models for future research infrastructures. Research and technical teams from across Europe took part in the work, including the Centre National de la Recherche Scientifique (CNRS, France), Consiglio Nazionale delle Ricerche (CNR, Italy), the European Organization for Nuclear Research (CERN, Switzerland), OPERAS Research Infrastructure (Belgium), the Max Weber Stiftung (Germany), and others, creating a unique opportunity for high-level multidisciplinary collaboration.


The Innovation Prototyping Lab focuses on testing how artificial intelligence and knowledge graphs can be responsibly used to support discovery across different disciplines. By bringing researchers and industry together in one place, we are building practical examples of how European collaboration can deliver trusted tools for the future of science and innovation. Croatian engineering expertise has always been a source of inspiration to me, and I am proud to see it at the centre of European innovation.”

Michela Magaš

European Woman Innovator of the Year (2017)

The Labs are part of two strategic projects of the European Commission: LUMEN, focused on developing AI tools to support discovery across various disciplines, and GRAPHIA, which is developing the first large knowledge graph for the social sciences and humanities enriched with artificial intelligence.

The event was hosted by Infobip, a global technology company headquartered in Croatia with more than 75 offices worldwide, which presented its participation in the IPCEI-CIS consortium, a project aimed at building a next-generation global communications platform and strengthening Europe’s competitiveness in the technology sector. The company also presented results from AI research conducted within the IPCEI-CIS project, focused on building more secure communication channels and improving user experience. AI models for spam and fraud detection contribute to protecting users and companies from abuse, while conversational AI voice solutions such as Vocalize open new possibilities for user interaction and the advancement of digital services.


At Infobip, we are committed to developing AI-based solutions and fostering international collaboration that shape the future. This event confirmed that Croatia can play a key role in the European innovation agenda through active participation in important international partnerships and projects that set new standards in research and development. Infobip is one of the leading technology hubs in Croatia, primarily thanks to our outstanding experts, our employees, whose work and innovations significantly contribute to the development of new technologies and the shaping of global trends.”

Izabel Jelenić

Co-founder and Chief Technical Officer at Infobip

About Infobip

Infobip is a global cloud communications platform that enables businesses to build connected experiences across all stages of the customer journey, with AI as the driving force of innovation. Through a single, natively built platform, Infobip delivers omnichannel engagement, identity, user authentication and contact centre solutions that help businesses and partners overcome the complexity of consumer communications while driving growth and increasing customer loyalty. Infobip is focused on enabling and accelerating AI adoption as it continues its transformation into an AI-first company. Infobip’s technology has the capacity to reach over seven billion mobile devices in 6 continents connected to over 10k+ connections of which 800+ are direct operator connections. The company was established in 2006 and is led by its co-founders, CEO Silvio Kutić and Izabel Jelenić. 

Infobip Shift 2025: After a Spectacular Edition in Zadar, the Conference Heads to Kuala Lumpur

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Zadar, September 17, 2025. – This year’s edition of Infobip Shift, one of the most visited developers’ conferences in this part of Europe, concluded yesterday in Zadar. Over three days, the conference brought together more than 5,000 attendees, over 115 speakers from 50 countries, and representatives and employees from more than 600 companies.

As one of the most relevant events for the software industry, Infobip Shift gathered the global developer community in one place, along with renowned names from the regional IT scene such as Infinum, Rimac, and Sofascore. The conference took place from September 14 to 16 at several locations across Zadar, including the Krešimir Ćosić Sports Center in Višnjik, a sports complex spanning 15,000 square meters.

The conference focused on topics such as software development, cybersecurity, engineering leadership, and startup culture, with special emphasis on artificial intelligence. As part of the rich program across six stages, more than 70 talks, panels, and workshops were held. Attendees were also drawn to attractions such as simulators and the displayed MoneyGram Haas F1 Team show car.


The growing number of speakers and attendees, the quality of the talks, and the networking opportunities that Infobip Shift provides show that this is not only the most important developer event in this part of Europe, but also a platform that sets standards for the developer community—always keeping pace with the topics shaping the technology industry. Over the past few years, the conference has expanded beyond borders: from Zadar it reached the United States, and this year it is expanding to Asia.”

Ivan Brezak Brkan

Developer Experience Director, Infobip

Top IT experts in one place

The conference program was highlighted by a keynote lecture from Matt Biilmann, co-founder and CEO of Netlify. He is one of the world’s leading advocates of the new concept of Agent Experience (AX), which enables collaboration between developers and AI agents in building software.


I believe that in the coming years software development will increasingly be oriented not only toward people but also toward AI agents. We are developing software for agents, and they are becoming real users and collaborators. AX will give us answers to questions about how to design products that agents want to use and can work with effectively. I believe this is one of the biggest changes in technology since the web was created, because the ability of agents to write software will itself radically change the way we build and use technology.”

Matt Biilmann

Co-founder and CEO, Netlify

Winners of the Scale 2.0 Program 

In addition to inspiring talks, the final pitch competition of the Scale 2.0 program and Infobip Startup Tribe was also held at Shift. Scale 2.0 is a comprehensive incubator for Croatian early-stage startups, with a €10,000 grand prize. The winner was Crumbs, an innovative platform that helps reduce food waste by enabling users to purchase surplus food from restaurants, bakeries, and other food businesses at discounted prices.

The first Croatian conference on three continents 

After several successful editions in Croatia and the American version of the conference held in Miami since 2023, Infobip Shift is coming to Asia for the first time. The conference will take place on November 4, 2025, in Kuala Lumpur, where visitors can expect a rich and engaging program. With this expansion, Infobip Shift confirms its status as a global platform that connects, educates, and empowers the developer community worldwide, continuing to build its reputation as a must-attend conference shaping the future of software development.

About Infobip

Infobip is a global cloud communications platform that enables businesses to build connected experiences across all stages of the customer journey, with AI as the driving force of innovation. Through a single, natively built platform, Infobip delivers omnichannel engagement, identity, user authentication and contact centre solutions that help businesses and partners overcome the complexity of consumer communications while driving growth and increasing customer loyalty. Infobip is focused on enabling and accelerating AI adoption as it continues its transformation into an AI-first company. Infobip’s technology has the capacity to reach over seven billion mobile devices in 6 continents connected to over 10k+ connections of which 800+ are direct operator connections. The company was established in 2006 and is led by its co-founders, CEO Silvio Kutić and Izabel Jelenić. 

Infobip celebrates the end of its summer internship program in Vodnjan

A comprehensive approach to career development and flexible working conditions make Infobip a company that attracts and retains both students and experienced professionals, offering them what matters most – real impact, personal growth, and global reach.

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Vodnjan, July 28, 2025. – A ceremony marking the completion of another summer internship program was held at Infobip’s campus in Vodnjan. This year’s program brought together 40 students from Vodnjan, Zagreb, Split, and Sarajevo.

The program once again demonstrated that internships are not only the first step in a career but also an important part of a broader talent development strategy within one of Croatia’s leading technology companies. Investing in young professionals and their development through high-quality early opportunities contributes to building a strong, long-term talent pipeline. This is further confirmed by the fact that Infobip hired 82 students this year alone from Vodnjan, Zagreb, Split, and Sarajevo.


The internship gave me insight into how a global company operates from organization to teamwork. What meant the most to me were the daily knowledge exchanges and working on real projects. It inspired me to continue my career in an environment that encourages learning and mutual support.”

Lucija Skorić

Operations Intern, Infobip

The program included more than ten departments, from engineering to human resources, and featured structured onboarding and mentorship. More than 1,000 applications for each open internship position this year confirm the quality of the program and the strong interest among young people in working at Infobip.


From day one we were included in a structured program that introduced us to the company’s operations and team dynamics. What impressed me most was the open and inclusive culture, where the company’s values are truly lived. Working on real projects gave me a clear vision of my professional development. I recommend the Infobip internship to anyone looking for a combination of technological expertise, global impact, and genuine professional growth.”

Tin Rajković

Market Growth Intern, Infobip

Internship as the beginning of long-term development

The Infobip internship program is only the starting point in a well-developed employee growth system. The company, which employs more than 3,500 people from over 70 countries, invests heavily in career advancement from global exchanges and opportunities to work abroad to clear development paths, bonuses, and the Career Mobility program, which allows employees to move between teams and offices around the world.


At Infobip, investing in employees does not end with onboarding—it actually begins there. From global employee exchanges and flexible work arrangements to clear development paths and bonuses, our people have the opportunity to grow continuously within the same ecosystem. We strongly believe that the best innovations don’t come only from ideas, but from people who have grown within the company and experienced different parts of the business. They are the ones who recognize potential and quickly turn it into concrete solutions. Career mobility further opens space for new ideas, practical learning, and fresh perspectives, which directly encourages innovation and strengthens our culture.”

Marin Bezić

VP of People, Infobip

Infobip employees power a platform that reaches 70% of the world’s population

Alongside its strong internal culture, Infobip positions itself globally through the results of its technological solutions. Infobip’s communications cloud platform reaches nearly 70% of the world’s population every day, demonstrating its scalability and reliability.

Strategic partnerships with global brands—such as the collaboration with the MoneyGram Haas F1 Team—and three consecutive recognitions from Gartner, one of the world’s most influential analytics firms, further confirm Infobip’s status as a technology leader and an attractive employer with a clear vision, global reach, and a long-term commitment to developing its people.

About Infobip

Infobip is a global cloud communications platform that enables businesses to build connected experiences across all stages of the customer journey, with AI as the driving force of innovation. Through a single, natively built platform, Infobip delivers omnichannel engagement, identity, user authentication and contact centre solutions that help businesses and partners overcome the complexity of consumer communications while driving growth and increasing customer loyalty. Infobip is focused on enabling and accelerating AI adoption as it continues its transformation into an AI-first company. Infobip’s technology has the capacity to reach over seven billion mobile devices in 6 continents connected to over 10k+ connections of which 800+ are direct operator connections. The company was established in 2006 and is led by its co-founders, CEO Silvio Kutić and Izabel Jelenić.