Why CAPTCHA isn’t enough: Best alternatives in 2025
CAPTCHA alone can’t keep up with modern bots. Explore CAPTCHA alternatives that go beyond visual puzzles to block fraud in real time. See how Infobip Signals detects fake OTP traffic, stops AIT, and protects your platform, without adding friction for real users.

Basic CAPTCHA defenses break under modern bot pressure. In 2025, more businesses are replacing them with smarter, user-friendly, and more secure CAPTCHA alternatives.Â
This guide explains why CAPTCHA is no longer effective and what alternatives are available. It also explains how Infobip Signals protects against modern threats like AIT and SMS fraud, without slowing down real users.Â
What is CAPTCHA and why it’s failing todayÂ
CAPTCHA, short for Completely Automated Public Turing test to tell Computers and Humans Apart, has long been used to stop bots. It requires user interaction to solve simple puzzles before they can submit forms, request OTPs, or view certain content. These tasks may include:Â
- Selecting specific images (visual puzzles)Â
- Solving math problemsÂ
- Typing distorted textÂ
- Completing drag and drop actionsÂ
- Listening to and solving audio CAPTCHAsÂ
These are some of the most common types of CAPTCHA. They help confirm that the user is human.Â
But there’s a growing problem: bots have become smart enough to solve these tests faster than people.Â
Because of AI, modern bots can now solve CAPTCHA challenges, including reCAPTCHA v3, faster than human users. And with services like 2Captcha or DeathByCaptcha, or open-source tools available on GitHub, bypassing CAPTCHA has become low-cost and automated.Â
Even worse, CAPTCHA can harm your platform in several ways:Â
It frustrates real users and slows conversions: CAPTCHAs often get in the way of legitimate users, especially on mobile. They slow down sign-ups and increase form abandonment.Â
It limits access for some users: Tasks like image selection or distorted text can be difficult for users with visual impairments, making CAPTCHA less inclusive.Â
It gives a false sense of security: Many businesses rely on CAPTCHA alone. But without additional safeguards, attackers can easily bypass it, making it a weak line of defense.Â
While CAPTCHAs can block simple bots, they fall short as a mitigation tool against advanced ones.Â
The evolving threat: Why businesses need CAPTCHA alternatives
Modern bots use AI and machine learning to mimic human behavior. Many bots can now automatically get past CAPTCHA. These fake visits, called artificially inflated traffic (AIT) or SMS pumping, waste your money and create serious security problems.Â
Attackers can:Â
- Trigger fake OTPs to exhaust SMS creditsÂ
- Flood your system with signups or logins to scrape dataÂ
- Exploit forms to launch phishing or spam campaignsÂ
- Launch DDoS-style overloads using seemingly human interactionsÂ
That’s why it’s time to look into alternatives to CAPTCHA that protect users and platforms more effectively.Â
How to strengthen your anti-bot strategyÂ
Here are some of the most effective and accessible CAPTCHA alternatives businesses are now using:Â
Behavioral analysisÂ
Instead of asking questions, this method observes how users behave by:
- Analyzing actions like mouse movements, typing rhythm, scrolling, and clicking.
- Distinguishing between bots and humans in real time
- Avoiding interruptions for human users
- Achieving high accuracy for detecting automated bot patterns
- Working invisibly behind the scenes, improving UX
Example: A concert ticket site can tell if you are a real person by how naturally you move your mouse around the screen. Human users tend to have inconsistent movement patterns, while bots follow straight lines or have no mouse movement. The system silently blocks those sessions before checkout.Â
Device fingerprintingÂ
This method collects information about your device and browser, like screen size and operating system, to create a unique ID for each visitor. Bots struggle to imitate these details consistently.Â
- Passive and background-basedÂ
- Highly effective on both web and mobile appsÂ
- It detects bots even when they change IP addressesÂ
Example: A banking app notices 50 registrations all coming from devices with matching specifications. That’s a strong indicator of bot activity using fake phone numbers, so the app blocks those attempts.Â

Hidden field techniquesÂ
A form includes an extra field that real users never see (because it’s hidden via CSS or JavaScript). Bots that auto-fill all fields will complete it, instantly flagging them as non-human.Â
- Simple, effective, and easy to implementÂ
- No added steps for usersÂ
- Best for basic spam protectionÂ
Example: On a contact form, there is a hidden “website” field. The hidden field is invisible and stays hidden from users, so they never notice or fill it out. Only bots that automatically complete all form fields will fill it, which helps spot them.Â
Invisible CAPTCHAÂ
This method works quietly in the background and triggers challenges only when it detects suspicious behavior. Google’s reCAPTCHA v3 is an example.Â
- Less intrusive than image or text puzzlesÂ
- Still vulnerable to bot evolution and captcha-solving servicesÂ
- Must be combined with additional layers for full protectionÂ
Example: When you log in to a shopping site, it checks your behavior, like how you move your mouse, scroll the page, or type. If the system detects typical human behavior, it grants immediate access. If it detects suspicious activity, it presents a challenge to verify the user.Â
Although CAPTCHA still helps with bot protection, it’s no longer the main solution. Businesses need smarter tools that adapt to behavior.
AI-driven solutions: Why Infobip Signals is an advanced CAPTCHA alternativeÂ
Other CAPTCHA alternatives rely on simple logic or passive behavior tracking. Infobip Signals uses real-time AI to detect and stop fraud, without asking users to do anything.Â
Here’s how Infobip Signals helps you:Â
1. Detects and blocks AIT automaticallyÂ
Infobip Signals automatically detects and filters out fraudulent OTP requests before they reach your system, preventing unnecessary SMS costs by blocking illegitimate traffic without any extra work on your part.Â
2. Analyzes traffic patterns and IP addressesÂ
It uses advanced detection to assess whether traffic is real or fake, flagging suspicious behaviors, and device signatures.Â

3. Works alongside CAPTCHAÂ
Instead of replacing CAPTCHA entirely, Infobip Signals strengthens it. Low-risk users avoid friction, while high-risk sessions receive extra checks. This makes it a key part of modern anti-fraud CAPTCHA solutions.Â
4. Filters fake from genuine usersÂ
Signals separates malicious bots from human users in milliseconds. That means better UX, fewer CAPTCHA challenges, and more reliable data.Â
5. Protects from AIT, DDoS, and abuseÂ
Whether you’re facing AIT, DDoS attacks, or credential abuse, Signals adapts to block evolving threats.Â
Customer success stories show the real impact of this approach
Cabify, a major mobility platform in over 40 cities, used our solution to stop fake SMS traffic. By blocking fraudulent bots in real time, they cut financial losses from fake traffic by 15.7% in just three months.Â
Similarly, NEXT plc, a large UK clothing brand, improved security and customer trust by blocking about 175,000 fake messages every month with Signals.Â
One-minute video about an intelligent solution that cuts costs by blocking AIT:
Pros and cons of popular CAPTCHA alternatives
Traditional CAPTCHA (Visual/auditory puzzles)Â
Pros:
- Easy to implementÂ
Cons:
- Bad for accessibilityÂ
- Annoying for usersÂ
- Weak against modern botsÂ
reCAPTCHA v3 (Invisible Google CAPTCHA)
Pros:
- Frictionless for usersÂ
- Works well with behavioral dataÂ
Cons:
- Still beatable by advanced botsÂ
- Can reduce site speed and privacyÂ
Behavioral analysisÂ
Pros:
- Strong detection of botsÂ
- Great user experienceÂ
- Works well with other layersÂ
Cons:
- Requires good data managementÂ
Device fingerprintingÂ
Pros:
- Works in backgroundÂ
- Strong bot resistanceÂ
Cons:
- Needs privacy complianceÂ
- Can be blocked by some browsersÂ
- Fingerprint collision problemÂ
Hidden field trapÂ
Pros:
- Simple to deployÂ
- Effective for spamÂ
Cons:
- Not strong against smart botsÂ
- Can be bypassed by custom scriptsÂ
Infobip SignalsÂ
Pros:
- AI-driven, real-time fraud preventionÂ
- No user effort requiredÂ
- Best for AIT protection, SMS abuse, and OTP fraudÂ
- Easy to integrate with existing systemsÂ
Cons:
- Bots hate it, but you’ll love it
Choosing the right alternative CAPTCHA for your platformÂ
The best CAPTCHA alternative depends on your specific needs. Consider the following:Â
Focusing on user experience? Choose solutions that work in the background and avoid puzzles that frustrate users.Â
Dealing with fake signups or SMS pumping? Use real-time detection tools that identify and stop misuse instantly.Â
Are you experiencing financial loss due to AIT or malicious traffic? You’ll need automated systems that can block threats before they cause damage.Â
Need your service to be usable by everyone? Use CAPTCHA alternatives that don’t rely on images, audio, or clicking. These are more inclusive for users with various limitations.Â
PRO TIP: Combining two or more methods can also boost protection. For example: pair device fingerprinting with Infobip Signals for stronger protection, without adding friction for real users.Â
Smarter security starts with smarter toolsÂ
In 2025, CAPTCHA on its own no longer provides adequate protection. The rise of automated bot attacks, AIT, and fraudulent signups demands more intelligent, user-friendly, and scalable defenses.Â
CAPTCHA alternatives FAQs
Because it no longer blocks bots effectively and frustrates real users. Many bots can now pass it successfully. Â
Infobip Signals uses AI to detect threats, offers an easy experience for users. It also provides strong protection against AIT, SMS fraud, and advanced bots.Â
Solutions like Infobip Signals, behavioral analysis, and device fingerprinting offer stronger security and smoother user experience compared to reCAPTCHA v3.Â
Accessible CAPTCHA alternatives avoid images and sounds, so they work better for people with disabilities and screen readers. Â