Blog

Explore a wide range of topics, get inspired by the latest trends, and learn how to create conversational experiences that make an impact on your bottom line.

Messaging Trends 2026

Discover the current trends in business communication based on 628 billion mobile channel interactions that took place on our platform in 2025 and a review of the 3.8 trillion messages exchanged over the past 20 years.

Deep dive into report highlights

Posted onOctober 21, 2026.

Microsoft x Infobip: How partnerships can bring AI-powered customer engagement to life.

Myladie Stoumbou of Microsoft explains how frontier firms, partner ecosystems, and Infobip’s communications expertise can turn AI into customer outcomes.

Portrait of Emmanuel Raphiri, Product Development Manager at UIPlay, with Infobip and UIPlay logos.

Posted onOctober 21, 2026.

UIPlay: How a South African software company is scaling through WhatsApp.

UIPlay uses Infobip for WhatsApp customer engagement in South Africa. Policyholders can check policies, get documents, and finish routine transactions in chat.

Yamaha Indonesia: Turning digital curiosity into high-intent leads” with a portrait of Adita, Digital Customer Experience Manager at PT Yamaha Indonesia Motor Manufacturing, and the Infobip and Yamaha logos

Posted onOctober 20, 2026.

Yamaha Indonesia: Turning digital curiosity into high-intent leads.

Yamaha Indonesia is using WhatsApp to turn social media interest and event traffic into high-intent leads, with Infobip as its conversational marketing partner.

Posted onOctober 20, 2026.

Built market by market: 20 years of growing closer to our customers.

Infobip's Chief Revenue Officer and Chief Growth Officer on two decades of global expansion, hard-earned trust, and what changes once AI enters the platform.

Posted onOctober 19, 2026.

How to build a customer experience strategy by role .

A customer experience strategy decides which journeys to improve, who owns them, and how to measure results. This guide covers seven steps, from setting a business outcome to testing architecture, with role-specific advice for CX, support, AI, and IT leaders, and a 90-day plan.

A visual intro into the blog ‘A guide to choosing the right telecom partner in 2026,’ showing a digital world map with interconnected nodes and communication icons representing global connectivity. In the top right corner, a person is seen using a smartphone, symbolizing user engagement. The background features dark blue with abstract colorful shapes and an orange handshake icon, emphasizing partnership and collaboration.

Posted onOctober 19, 2026.

A guide to choosing the right telecom partner.

Good communication is what sets winners apart, but finding the right telecom partner isn’t always easy. We break down what to look for and how to pick the partner that fits your business.

Posted onOctober 16, 2026.

Chatbot customer experience: How AI chatbots improve CX .

Chatbot customer experience depends on context, channels, and clean handoffs. See how Infobip designs AI chatbot journeys customers can finish.

Posted onOctober 16, 2026.

How to improve customer satisfaction in a contact center.

The contact center customer experience you provide directly impacts your customer satisfaction KPIs. Here's how to elevate your game.

Posted onOctober 15, 2026.

Retail customer experience software: How to choose a platform that listens, acts, and delivers.

Retail customer experience software often covers one job, such as feedback, service or campaigns. This guide maps the four software categories, stress-tests store, peak-season, post-purchase and channel needs, and gives you a weighted scorecard plus 12 vendor questions to use in your next RFP.

An angled interface illustration on the right shows “CAMPAIGN ASSIST” and “AI REVIEWER,” with an arrow pointing toward Campaign Assist and a label reading “POST /api.”

Posted onOctober 15, 2026.

Getting A2P 10DLC campaigns approved faster with Campaign Assistant and AI Reviewer.

Reduce A2P 10DLC rejections and resubmissions. Build compliant campaigns from intent with Campaign Assistant and catch issues before review with AI Reviewer.

A smiling woman opens a cardboard delivery box while seated on a sofa.

Posted onOctober 14, 2026.

Personalized customer experience tools for eCommerce: How to choose.

Compare personalized customer experience tools for eCommerce, from search and recommendation engines to full engagement platforms, and learn what not to miss.

Two RCS chat screens showing the same delivery conversation between My Shop and customer Ben. The left screen shows conversational billing — the full exchange is labeled Charged as one session. The right screen shows per-message billing — individual brand messages are labeled Charged, customer replies are labeled Free.

Posted onOctober 13, 2026.

What is conversational billing for RCS? Explained for US businesses.

Conversational billing is coming to the US. Here's what it means, how RCS Interactive Sessions work, and why the shift from per-message to per-conversation pricing changes everything for CX.