Globant and Infobip Announce Strategic Partnership to Accelerate AI-Powered Enterprise Engagement Across MENA

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Riyadh, Kingdom of Saudi Arabia, 1 October 2025 – Globant (NYSE: GLOB), a digitally native company focused on reinventing businesses through innovative technology solutions, and Infobip, a global leader in omnichannel communications, today announced a strategic partnership to deliver next-generation AI-powered conversational engagement for enterprises across the MENA region.

The collaboration combines Globant’s expertise in AI-driven digital transformation with Infobip’s award-winning omnichannel communications platform, empowering organizations to deliver smarter, more personalized, and secure customer experiences at scale.

By uniting Globant’s robust generative AI assistance and predictive analytics with Infobip’s scalable Conversational Experience Orchestration Platform (CXOP) powered by Agentic AI and interactive omnichannel messaging capabilities, enterprises can accelerate innovation, strengthen engagement, and create seamless customer journeys that drive growth and loyalty.


Our joint solutions are designed to deliver Conversational AI experiences resulting in improved customer engagement. By combining Infobip’s communications platform with Globant’s AI innovation, we are strengthening our ability to boost engagement, and deliver more personalized customer experiences for end users.”

Veselin Vuković

Chief Alliances Officer at Infobip

The partnership will be showcased at the Saudi Retail Show, Riyadh, 7–8 October 2025, where Infobip and Globant will share a booth and present their AI-powered conversational engagement solutions. Attendees will experience how these technologies support accelerated digital transformation for enterprises in MENA, enabling faster issue resolution, deeper personalization, and trusted interactions across every channel.


Enterprises today are looking for innovative ways to reinvent how they connect with customers and build trust through every interaction. Commerce is entering an agentic era, where intelligent AI agents empower end-to-end, autonomous shopping and operational decisioning. Together with Infobip, we are leveraging this new era powered by AI technologies to unlock growth and deliver measurable outcomes”.

Julio De Salvo

SVP of Solutions, Head of Solution Strategy & Partnerships for MENA & APAC at Globant

Through this strategic collaboration, Globant and Infobip are enhancing their combined capabilities to meet the needs of a fast-growing market. Enterprises will benefit from advanced conversational AI, integrated analytics, and interactive messaging such as WhatsApp, delivered through secure and branded communication channels that strengthen authenticity and reduce fraud. Backed by 24/7 support, rapid API integration, and global coverage, the partnership ensures that organizations can scale innovation and execution with confidence.

Earlier this year, Infobip launched CXOP, its customer experience orchestration platform, further reinforcing its commitment to innovation in trusted, AI-powered communication. Together with Globant, Infobip continues to deliver enterprise-ready solutions that drive measurable impact and redefine customer engagement for the MENA region and beyond.

About Infobip

Infobip is a global cloud communications platform that enables businesses to build connected experiences across all stages of the customer journey. Accessed through a single platform, Infobip’s omnichannel engagement, identity, user authentication and contact centre solutions help businesses and partners overcome the complexity of consumer communications to grow business and increase loyalty. It offers natively built technology with the capacity to reach over seven billion mobile devices and ‘things’ in 6 continents connected to over 9,700+ connections of which 800+ are direct operator connections. Infobip was established in 2006 and is led by its co-founders, CEO Silvio Kutić and Izabel Jelenić.

Recent award wins include:

  • Infobip named a Leader in the Gartner® Magic Quadrant™ for Communications Platform as a Service (CPaaS) for the third consecutive year. In 2025, positioned furthest in Completeness of Vision (July 2025)
  • Infobip named among Top 75 in Fortune’s Europe’s Most Innovative Companies 2025, placing it in the top 25% of all listed organizations (June 2025)
  • Infobip ranked as a Leader in the Omdia CPaaS Universe Report for the third time (April 2025)
  • Infobip ranked an Established Leader in the Juniper Research Conversational AI Leaderboard (Feb 2025)
  • Infobip named a CPaaS Leader for the third time in the IDC MarketScape (Feb 2025)
  • Infobip named one of the top CPaaS providers in Metrigy’s CPaaS MetriRank Report (Dec 2024)
  • Infobip named number one among Established Leaders in RCS Business Messaging in Juniper Research’s RCS Business Messaging Competitor Leaderboard 2024 (Nov 2024)
  • Infobip recognized as the number one provider in the AIT Fraud Prevention market by Juniper Research (Oct 2024)
  • Infobip named to Fast Company’s Annual List of the World’s Most Innovative Companies (March 2024)