Vodnjan, Croatia, 5 June, 2025 – Global cloud communications platform Infobip and Digitaleo, a leading local marketing platform in France, announce the success of their collaboration for the launch of innovative marketing campaigns using Rich Communication Services (RCS) for Village Motos. Through this partnership, Village Motos, a premium motorcycle dealership, has successfully transformed its loyalty campaigns into rich, engaging experiences, achieving a 72% open rate, a conversion rate three times higher, and a 40% increase in revenue.
Village Motos enlisted Digitaleo to boost the commercial success of its “Open House Days”. A pioneer of RCS in France since 2019, Digitaleo rose to the challenge by launching an interactive and immersive campaign, complemented by an SMS campaign to maximize reach and engagement. This deployment is part of its partnership with Infobip, aimed at meeting the growing demand from its clients for richer and more engaging interactions.
RCS is one of the most powerful channels for providing more interactive experiences. With Infobip and Digitaleo, and through RCS, we are able to offer different types of experiences.”
Valentin Pennetier
Head of Communication at Village Motos
We’ve chosen to launch RCS to create campaigns with richer and more impactful content than SMS, particularly using carousels. The conversational aspect of RCS also interested us greatly for collecting data from clients who respond to or interact with the RCS messages they receive. Infobip’s support was helpful throughout the campaign management, as they were able to quickly answer technical questions. Additionally, their platform interface was easy to use for creating campaigns and generating reports. With Infobip, we found a partner with strong mobile expertise, proven technology, and responsive support, and thanks to them, we were able to achieve our goal of generating incremental business for Village Motos through an RCS campaign.”
Chloé Belmonte
Creative & Communication Manager at Digitaleo
The success of these campaigns not only demonstrates the positive experiences of Village Motos’ customers but also aligns with the broader recognition Infobip has received for its excellence in RCS.
Infobip is recognized by ROCCO as a Tier 1 vendor in RCS, A2P SMS – for MNOs and for enterprises, and SMS monetisation. This recognition highlights Infobip’s excellence in business, customer service, technology, and innovation, establishing it as an industry leader.”
Ivan Ostojić
Chief Business Officer at Infobip
In ROCCO’s RCS Messaging Market Impact Report 2024, operators expressed high satisfaction with Infobip’s RCS solution, as reflected in its high Net Promoter Score (NPS). This underscores Infobip’s position as a trusted partner and leading technology provider in the RCS space. Infobip is showcasing RCS along with other compelling use cases and insightful data at VivaTech Paris, taking place from June 11–14 (booth UO3, Hall 2).
About Infobip
Infobip is a global cloud communications platform that enables businesses to build connected experiences across all stages of the customer journey. Accessed through a single platform, Infobip’s omnichannel engagement, identity, user authentication and contact centre solutions help businesses and partners overcome the complexity of consumer communications to grow business and increase loyalty. It offers natively built technology with the capacity to reach over seven billion mobile devices and ‘things’ in 6 continents connected to over 9,700+ connections of which 800+ are direct operator connections. Infobip was established in 2006 and is led by its co-founders, CEO Silvio Kutić, Roberto Kutić and Izabel Jelenić.
Recent award wins include:
- Infobip ranked as a Leader in the Omdia CPaaS Universe Report for the third time (April 2025)
- Infobip ranked an Established Leader in the Juniper Research Conversational AI Leaderboard (Feb 2025)
- Infobip named a CPaaS Leader for the third time in the IDC MarketScape (Feb 2025)
- Infobip named one of the top CPaaS providers in Metrigy’s CPaaS MetriRank Report (Dec 2024)
- Infobip named number one among Established Leaders in RCS Business Messaging in Juniper Research’s RCS Business Messaging Competitor Leaderboard 2024 (Nov 2024)
- Infobip recognized as the number one provider in the AIT Fraud Prevention market by Juniper Research (Oct 2024)
- Infobip named a Leader in the Gartner® Magic Quadrant™ for Communications Platform as a Service (CPaaS) 2024 for the second year running (June 2024)
- Infobip named to Fast Company’s Annual List of the World’s Most Innovative Companies (March 2024)
About Digitaleo
Since 2004, Digitaleo, a solution that simplifies local marketing, has been helping over 600 networks to centralize or decentralize their marketing activities.
The all-in-one SaaS platform brings all the essential tools for local marketing together: presence management, store locator, customer reviews, social media, local advertising, direct marketing, print and goodies. We meet our customers’ strategic objectives in terms of brand awareness, acquisition and loyalty.
Digitaleo is also a 120-strong team, including an agency with expertise in national and multi-local strategies, organized around three divisions:
- Ads expertise: certified campaigns on Google, Meta, Pinterest, TikTok.
- Creative: design of high-impact creative concepts.
- Multichannel expertise: traditional (SMS, mailing…) and innovative (DOOH, RCS, WhatsApp, segmented TV…) levers.