Infobip Unveils CXOP: The Next Generation of AI-Powered Customer Conversations

Built on agentic AI, CXOP delivers intelligent, hyper-personalized experiences across the full customer journey

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Vodnjan, Croatia, 10 June 2025 – Global cloud communications platform Infobip today announced its Conversational Experience Orchestration Platform (CXOP) — a game-changing solution that places agentic AI at the heart of every customer interaction. CXOP enables brands to move beyond static, rules-based workflows to deliver dynamic, goal-oriented conversations across marketing, sales, and support — at scale. The announcement builds on Infobip’s AI Hub, marking a major step forward by natively infusing agentic AI across Infobip’s entire award-winning product stack — unifying channels, data, and automation into a single intelligent platform. 

Built on Microsoft Azure OpenAI in Foundry Models, CXOP uses intelligent AI agents to orchestrate personalized customer journeys across channels like WhatsApp, RCS, and web chat. These agents understand context, act autonomously, and seamlessly collaborate with human teams when needed — reducing time to resolution, improving loyalty, and cutting costs. 

Today’s consumers expect instant, relevant, and seamless interactions no matter what the channel. CXOP meets this demand by unifying messaging, automation, and AI-powered assistance within a single, intelligent platform that adapts to behavior, sentiment, and intent in real time. 

With CXOP, businesses can: 

  • Deliver empathetic, goal-driven AI interactions across channels 
  • Slash response times and reduce service costs through automation 
  • Increase lead conversion and campaign performance with real-time personalization 
  • Support hybrid teams with human-in-the-loop for complex cases 
  • Launch fast with no-code or full-code deployment options 

At its core, CXOP leverages a network of intelligent, agentic AI assistants that understand user intent and execute context-sensitive workflows. These agents don’t just answer — they guide, solve, and act, creating fluid, human-like experiences from lead generation to retention. 

CXOP enables enterprises to move beyond static workflows and deliver intelligent, empathetic interactions at scale. It’s a foundational step toward building AI-first customer experiences that drive measurable business impact.”

Ivan Ostojić

Chief Business Officer at Infobip

Using agentic AI instead of a rules-based automation, Infobip’s new CXOP is an enhancement for customer experiences. Available within the Microsoft Azure Marketplace, clients can access such certified products and eliminate the complexity of managing individual vendor relationships.”

Myladie Stoumbou

Sr Director ISV Partnerships at Microsoft

About Infobip

Infobip is a global cloud communications platform that enables businesses to build connected experiences across all stages of the customer journey. Accessed through a single platform, Infobip’s omnichannel engagement, identity, user authentication and contact centre solutions help businesses and partners overcome the complexity of consumer communications to grow business and increase loyalty. It offers natively built technology with the capacity to reach over seven billion mobile devices and ‘things’ in 6 continents connected to over 9,700+ connections of which 800+ are direct operator connections. Infobip was established in 2006 and is led by its co-founders, CEO Silvio Kutić, Roberto Kutić and Izabel Jelenić. 

Recent award wins include:

  • Infobip ranked as Leader in the Omdia CPaaS Universe Report for the third time (April 2025) 
  • Infobip ranked an Established Leader in the Juniper Research Conversational AI Leaderboard (Feb 2025) 
  • Infobip named a CPaaS Leader for the third time in the IDC MarketScape (Feb 2025) 
  • Infobip named one of the top CPaaS providers in Metrigy’s CPaaS MetriRank Report (Dec 2024)  
  • Infobip named number one among Established Leaders in RCS Business Messaging in Juniper Research’s RCS Business Messaging Competitor Leaderboard 2024 (Nov 2024)  
  • Infobip recognized as the number one provider in the AIT Fraud Prevention market by Juniper Research (Oct 2024) 
  • Infobip named a Leader in the Gartner® Magic Quadrant™ for Communications Platform as a Service (CPaaS) 2024 for the second year running (June 2024) 
  • Infobip named to Fast Company’s Annual List of the World’s Most Innovative Companies (March 2024) 

Infobip and Digitaleo collaborate to enable Village Motos to launch innovative marketing campaigns using RCS

Campaigns with an open rate of 72%, a conversion rate three times higher, and a 40% increase in revenue

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Vodnjan, Croatia, 5 June, 2025 – Global cloud communications platform Infobip and Digitaleo, a leading local marketing platform in France, announce the success of their collaboration for the launch of innovative marketing campaigns using Rich Communication Services (RCS) for Village Motos. Through this partnership, Village Motos, a premium motorcycle dealership, has successfully transformed its loyalty campaigns into rich, engaging experiences, achieving a 72% open rate, a conversion rate three times higher, and a 40% increase in revenue.

Village Motos enlisted Digitaleo to boost the commercial success of its “Open House Days”. A pioneer of RCS in France since 2019, Digitaleo rose to the challenge by launching an interactive and immersive campaign, complemented by an SMS campaign to maximize reach and engagement. This deployment is part of its partnership with Infobip, aimed at meeting the growing demand from its clients for richer and more engaging interactions.

RCS is one of the most powerful channels for providing more interactive experiences. With Infobip and Digitaleo, and through RCS, we are able to offer different types of experiences.”

Valentin Pennetier

Head of Communication at Village Motos

We’ve chosen to launch RCS to create campaigns with richer and more impactful content than SMS, particularly using carousels. The conversational aspect of RCS also interested us greatly for collecting data from clients who respond to or interact with the RCS messages they receive. Infobip’s support was helpful throughout the campaign management, as they were able to quickly answer technical questions. Additionally, their platform interface was easy to use for creating campaigns and generating reports. With Infobip, we found a partner with strong mobile expertise, proven technology, and responsive support, and thanks to them, we were able to achieve our goal of generating incremental business for Village Motos through an RCS campaign.”

Chloé Belmonte

Creative & Communication Manager at Digitaleo

The success of these campaigns not only demonstrates the positive experiences of Village Motos’ customers but also aligns with the broader recognition Infobip has received for its excellence in RCS.

Infobip is recognized by ROCCO as a Tier 1 vendor in RCS, A2P SMS – for MNOs and for enterprises, and SMS monetisation. This recognition highlights Infobip’s excellence in business, customer service, technology, and innovation, establishing it as an industry leader.”

Ivan Ostojić

Chief Business Officer at Infobip

In ROCCO’s RCS Messaging Market Impact Report 2024, operators expressed high satisfaction with Infobip’s RCS solution, as reflected in its high Net Promoter Score (NPS). This underscores Infobip’s position as a trusted partner and leading technology provider in the RCS space. Infobip is showcasing RCS along with other compelling use cases and insightful data at VivaTech Paris, taking place from June 11–14 (booth UO3, Hall 2).

About Infobip

Infobip is a global cloud communications platform that enables businesses to build connected experiences across all stages of the customer journey. Accessed through a single platform, Infobip’s omnichannel engagement, identity, user authentication and contact centre solutions help businesses and partners overcome the complexity of consumer communications to grow business and increase loyalty. It offers natively built technology with the capacity to reach over seven billion mobile devices and ‘things’ in 6 continents connected to over 9,700+ connections of which 800+ are direct operator connections. Infobip was established in 2006 and is led by its co-founders, CEO Silvio Kutić, Roberto Kutić and Izabel Jelenić.

Recent award wins include:

  • Infobip ranked as a Leader in the Omdia CPaaS Universe Report for the third time (April 2025)
  • Infobip ranked an Established Leader in the Juniper Research Conversational AI Leaderboard (Feb 2025)
  • Infobip named a CPaaS Leader for the third time in the IDC MarketScape (Feb 2025)
  • Infobip named one of the top CPaaS providers in Metrigy’s CPaaS MetriRank Report (Dec 2024)
  • Infobip named number one among Established Leaders in RCS Business Messaging in Juniper Research’s RCS Business Messaging Competitor Leaderboard 2024 (Nov 2024)
  • Infobip recognized as the number one provider in the AIT Fraud Prevention market by Juniper Research (Oct 2024)
  • Infobip named a Leader in the Gartner® Magic Quadrant™ for Communications Platform as a Service (CPaaS) 2024 for the second year running (June 2024)
  • Infobip named to Fast Company’s Annual List of the World’s Most Innovative Companies (March 2024)

About Digitaleo

Since 2004, Digitaleo, a solution that simplifies local marketing, has been helping over 600 networks to centralize or decentralize their marketing activities.

The all-in-one SaaS platform brings all the essential tools for local marketing together: presence management, store locator, customer reviews, social media, local advertising, direct marketing, print and goodies. We meet our customers’ strategic objectives in terms of brand awareness, acquisition and loyalty.

Digitaleo is also a 120-strong team, including an agency with expertise in national and multi-local strategies, organized around three divisions:

  • Ads expertise: certified campaigns on Google, Meta, Pinterest, TikTok.
  • Creative: design of high-impact creative concepts.
  • Multichannel expertise: traditional (SMS, mailing…) and innovative (DOOH, RCS, WhatsApp, segmented TV…) levers.

Infobip et Digitaleo collaborent pour permettre à Village Motos de lancer des campagnes marketing innovantes grâce au RCS

Des campagnes avec un taux d’ouverture de 72%, un taux de conversion trois fois supérieur et une augmentation du chiffre d’affaires de 40%

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Paris, le 3 juin 2025 – La plateforme mondiale de communication cloud Infobip et Digitaleo, solution de marketing local équipant plus de 600 enseignes et réseaux en France, annoncent le succès de leur collaboration pour le lancement de campagnes marketing innovantes utilisant le Rich Communication Services (RCS) pour Village Motos. Grâce à ce partenariat, Village Motos, un concessionnaire de motos haut de gamme, a réussi à transformer ses campagnes de fidélisation en expériences riches et engageantes, atteignant un taux d’ouverture de 72%, un taux de conversion trois fois supérieur et une augmentation du chiffre d’affaires de 40%.

La France est l’un des rares pays où le RCS est désormais disponible sur iOS, ce qui marque une avancée majeure dans l’évolution de la messagerie professionnelle. De plus, selon Omdia, la France devrait devenir le plus grand marché pour le RCS A2P, avec des revenus qui devraient atteindre 73 millions de dollars d’ici 2029. Grâce à cette expansion, les entreprises peuvent interagir avec leurs clients via des expériences plus riches, plus interactives et personnalisées à la fois sur Android et iOS. La poursuite de notre partenariat avec Digitaleo témoigne de notre engagement à stimuler l’innovation sur le marché français, où nous constatons déjà une forte adoption du RCS. Cette évolution reflète la demande croissante pour une communication plus immersive et plus fluide, et nous sommes ravis d’aider les entreprises à en exploiter tout le potentiel.”

Ricardo Roman

Country Manager France & Belgique chez Infobip

Village Motos : Un succès commercial grâce au RCS

Village Motos a sollicité Digitaleo pour dynamiser le succès commercial de ses “Journées Portes Ouvertes”. Pionnier du RCS en France depuis 2019, Digitaleo a relevé le défi en lançant une campagne interactive et immersive, complétée par une campagne SMS. Ce déploiement s’inscrit dans son partenariat avec Infobip, visant à répondre à la demande croissante de ses clients pour des interactions plus riches et engageantes.

Le RCS est l’un des canaux les plus puissants pour offrir des expériences plus interactives. Avec Infobip et Digitaleo, et grâce au RCS, nous sommes en mesure de proposer différents types d’expériences.”

Valentin Pennetier

Responsable de la communication chez Village Motos

La campagne s’est articulée en différents points :

  • Des messages RCS personnalisés : envoi de messages interactifs incluant le prénom du client, ciblant les clients récents et ceux ayant déjà interagi avec Village Motos.
  • Un carrousel interactif : Présentation d’une sélection d’offres et promotions à travers 4 cards intégrant chacune des boutons d’actions différents.
  • Un lien direct vers le site web : accès simplifié au site web via un bouton d’action dédié.
  • Une Intégration Google Maps : navigation simplifiée grâce à un lien préchargé vers l’emplacement du magasin.
  • Un catalogue numérique intégré : consultation en un clic des derniers modèles et offres spéciales.
  • Une sauvegarde par SMS en canal secondaire : envoi d’un message SMS alternatif aux clients dont le téléphone ne supporte pas le RCS.
  • Une approche omnicanale : association des canaux RCS et SMS pour maximiser la portée et l’engagement.

Nous avons choisi de lancer le RCS pour créer des campagnes avec un contenu plus riche et plus percutant que les campagnes SMS, notamment par l’utilisation des carrousels. L’aspect conversationnel du RCS nous intéressait également énormément pour collecter des données auprès des clients qui répondent ou réagissent aux messages RCS qu’ils reçoivent. Le support d’Infobip a été précieux tout au long de la gestion de la campagne, car ils ont pu répondre rapidement aux questions techniques. De plus, l’interface de leur plateforme était simple d’utilisation pour la création de campagnes et la génération de rapports. Chez Infobip, nous avons trouvé un partenaire alliant une forte expertise mobile, une technologie éprouvée et un support réactif. Grâce à eux, nous avons pu lancer une campagne RCS réussie, nous permettant d’atteindre notre objectif de générer un chiffre d’affaires incrémental pour Village Motos.”

Chloé Belmonte

Creative & Communication Manager chez Digitaleo

Des résultats impressionnants

La campagne RCS menée par le partenariat Digitaleo et Infobip a dépassé les attentes de Village Motos en générant :

  • Un taux d’ouverture de 72 % : bien au-dessus des e-mails classiques (20-30 %).
  • Un taux de conversion 3 fois supérieur : grâce aux fonctionnalités enrichies du RCS.
  • Une augmentation de 40 % de chiffre d’affaires : l’événement “Journées Portes Ouvertes” a surpassé l’année précédente, pouvant être attribué à la campagne.

La campagne RCS a été un véritable succès, comme notre édition record cette année, et l’objectif est de faire encore mieux l’année prochaine.”

Valentin Pennetier

Responsable de la communication chez Village Motos

À propos d’Infobip

Infobip est une société mondiale de communications cloud omnicanales qui permet aux entreprises de créer des expériences connectées à toutes les étapes du parcours client. Accessibles via une plateforme unique, les solutions d’Infobip en matière d’engagement omnicanal, d’identité, d’authentification des utilisateurs et de centres de contact aident les entreprises et les partenaires à surmonter la complexité des communications avec les consommateurs afin de développer les activités et d’accroître la fidélisation. Elle offre une technologie native capable d’atteindre plus de sept milliards d’appareils mobiles sur six continents, connectés à plus de 9 700 connexions, dont plus de 800 sont directes avec les opérateurs. Infobip a été créée en 2006 et est dirigée par ses cofondateurs, le PDG Silvio Kutić, Roberto Kutić et Izabel Jelenić.

Parmi les prix récemment remportés, citons :

  • Infobip nommé Leader pour la troisième fois dans l’IDC MarketScape pour la troisième fois (février 2025)
  • Infobip nommé l’un des meilleurs fournisseurs de CPaaS dans le rapport CPaaS MetriRank de Metrigy (décembre 2024)
  • Infobip nommé numéro un parmi les leaders établis du RCS Business Messaging dans le classement 2024 des concurrents en messagerie RCS de Juniper Research (novembre 2024).
  • Infobip nommé leader dans le Gartner® Magic Quadrant™ for Communications Platform as a Service (CPaaS) 2024 pour la deuxième année consécutive (juin 2024).
  • Infobip nommée dans la liste annuelle des entreprises les plus innovantes au monde de Fast Company (mars 2024).
  • Infobip nommé leader dans le CPaaS Leaderboard Report, Juniper Research (mars 2024)

À Propos de Digitaleo

Depuis 2004, Digitaleo, solution qui simplifie le marketing local, accompagne plus de 600 Réseaux pour centraliser ou décentraliser leurs actions marketing.La plateforme SaaS tout-en-un regroupe l’ensemble des outils essentiels au marketing local : presence management, store locator, avis clients, réseaux sociaux, publicités locales, marketing direct, digital asset management, print et goodies. Répondant ainsi aux objectifs stratégiques de ses clients en matière de notoriété, acquisition et fidélisation.Digitaleo c’est aussi 120 collaborateurs dont une agence experte en stratégies nationales et multi-locales, organisée autour de trois pôles :

  • Expertise Ads : campagnes certifiées sur Google, Meta, Pinterest, TikTok.
  • Expertise Créa : conception de concepts créatifs impactants.
  • Expertise Multicanale : leviers traditionnels (SMS, mailing…) et innovants (DOOH, RCS, WhatsApp, TV segmentée…)

ROCCO names Infobip a leading Tier 1 RCS vendor in 2024 Messaging Market Impact report

Infobip receives multiple tier 1 vendor recognitions at ROCCO Genesis event

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Vodnjan, Croatia, 3 June 2025 – Global communications platform Infobip is recognized by ROCCO as a Tier 1 vendor in RCS, A2P SMS – for MNOs and for enterprises, and SMS monetisation. This recognition highlights Infobip’s excellence in business, customer service, technology, and innovation, establishing it as an industry leader. In the 2024 RCS Messaging market impact report, ROCCO notes the high satisfaction of Infobip’s customers and its impressive Net Promoter Score (NPS), underscoring its position as a trusted partner and technology provider in the RCS space.

Infobip has been ranked as a Tier One provider in ROCCO’s RCS Messaging Market Impact report. The simplicity of the implementation process has been praised by operators worldwide, which is a key aspect for operators. Furthermore, Infobip excels in terms of its pricing model and traffic monetisation, which are two areas that MNOs need to fully benefit from RCS.”

Jason Bryan

CEO at ROCCO

In the SMS space, Infobip connects to over 800 operators to deliver SMS messages reliably and securely, driving this mature ecosystem for both MNOs and enterprises.

Infobip received the multiple Tier 1 recognitions at the recently concluded ROCCO Genesis event in Vienna. ROCCO Research conducts industry surveys where mobile operators and enterprises evaluate the performance of vendors across various technologies, from roaming and signalling to SMS, SMS monetization, and RCS. Vendors ranked as Tier 1 have demonstrated the highest levels of excellence in business, customer service, technology, and innovation, and are regarded as industry leaders in their respective fields.

At Infobip, we are honoured to receive these Tier 1 recognitions which serve as motivation for further innovation in technology as well as business models. Our high customer satisfaction and Net Promoter Score (NPS) reflect our commitment to delivering exceptional service and building trust with our customers. We continue to focus on advancing RCS as a powerful tool for richer and more interactive communication and remain committed to protecting mobile networks and users from unsolicited and fraudulent messaging.”

Ivan Ostojić

Chief Business Officer at Infobip

About Infobip

Infobip is a global cloud communications platform that enables businesses to build connected experiences across all stages of the customer journey. Accessed through a single platform, Infobip’s omnichannel engagement, identity, user authentication and contact centre solutions help businesses and partners overcome the complexity of consumer communications to grow business and increase loyalty. It offers natively built technology with the capacity to reach over seven billion mobile devices and ‘things’ in 6 continents connected to over 9,700+ connections of which 800+ are direct operator connections. Infobip was established in 2006 and is led by its co-founders, CEO Silvio Kutić, Roberto Kutić and Izabel Jelenić.

Recent award wins include:

  • Infobip ranked as Leader in the Omdia CPaaS Universe Report for the third time (April 2025)
  • Infobip ranked an Established Leader in the Juniper Research Conversational AI Leaderboard (Feb 2025)
  • Infobip named a CPaaS Leader for the third time in the IDC MarketScape (Feb 2025)
  • Infobip named one of the top CPaaS providers in Metrigy’s CPaaS MetriRank Report (Dec 2024)
  • Infobip named number one among Established Leaders in RCS Business Messaging in Juniper Research’s RCS Business Messaging Competitor Leaderboard 2024 (Nov 2024)
  • Infobip recognized as the number one provider in the AIT Fraud Prevention market by Juniper Research (Oct 2024)
  • Infobip named a Leader in the Gartner® Magic Quadrant™ for Communications Platform as a Service (CPaaS) 2024 for the second year running (June 2024)
  • Infobip named to Fast Company’s Annual List of the World’s Most Innovative Companies (March 2024)

NEXT partners with Infobip to enhance fraud detection and messaging experiences

Infobip Signals and RCS capabilities empower NEXT to strengthen customer security and deliver personalised messaging

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London, UK, 3 June 2025 – Global cloud communications platform Infobip has partnered with NEXT plc, the leading UK-based clothing brand, to bolster customer security and elevate the messaging experience for the retailer’s customers.

With fraud estimated to cost the UK economy over £219 billion per year, it has never been more important for consumer brands to deploy robust security measures. By leveraging Infobip Signals, an AI and machine-learning powered solution that combats artificially inflated traffic, the collaboration combines Infobip’s advanced communications technology to protect NEXT’s customers against fraud and delivers richer, more secure messaging experiences.

To date, NEXT has been able to block approximately 175,000 artificial messages per month, thanks to Infobip’s AI-powered solution. This proactive approach ensures the reliability and security of NEXT’s SMS messaging, mitigating the risk of fraudulent activity

Recognising the importance of secure, rich messaging, NEXT has also implemented Rich Communication Services (RCS) for Business, powered by Infobip. Multimedia capabilities and verified sender profiles offered through RCS enable NEXT to strengthen brand identity and foster greater trust and confidence among customers. This next-generation messaging platform enhances the value and interactivity of customer communication.

At Next, we are committed to protecting our customers from fraud while continuing to provide the rich, responsive, and reliable communication that they expect from us. To benefit from the latest anti-fraud technology, we partnered with Infobip to help keep both our customers and infrastructure safe from new and emerging threats. Combined, Infobip Signals and RCS will create secure conversational experiences for our customers.”

Raz Razaq

Head of Customer Contact Experience Technology at NEXT

Infobip is helping support one of the UK’s best-known high-street retailers in their mission to provide a safe and seamless customer experience. Our AI-enabled solutions offer peace of mind, while the capabilities of RCS offer a richer customer experience. In the last year, we’ve seen a 500% growth in the adoption of RCS, a testament to the desire from brands like NEXT to offer customers an elevated experience, delivering personalised and conversational interactions. We look forward to continuing to provide first-class customer experiences through this collaboration.”

James Stokes

Head of Enterprise, UK and Nordics at Infobip

About Infobip

Infobip is a global cloud communications platform that enables businesses to build connected experiences across all stages of the customer journey. Accessed through a single platform, Infobip’s omnichannel engagement, identity, user authentication and contact centre solutions help businesses and partners overcome the complexity of consumer communications to grow business and increase loyalty. It offers natively built technology with the capacity to reach over seven billion mobile devices and ‘things’ in 6 continents connected to over 9,700+ connections of which 800+ are direct operator connections. Infobip was established in 2006 and is led by its co-founders, CEO Silvio Kutić, Roberto Kutić and Izabel Jelenić. 

Recent award wins include:

  • Infobip ranked as a Leader in the Omdia CPaaS Universe Report for the third time (April 2025) 
  • Infobip ranked an Established Leader in the Juniper Research Conversational AI Leaderboard (Feb 2025) 
    Infobip named a CPaaS Leader for the third time in the IDC MarketScape (Feb 2025) 
  • Infobip named one of the top CPaaS providers in Metrigy’s CPaaS MetriRank Report (Dec 2024)  
  • Infobip named number one among Established Leaders in RCS Business Messaging in Juniper Research’s RCS Business Messaging Competitor Leaderboard 2024 (Nov 2024)  
  • Infobip recognized as the number one provider in the AIT Fraud Prevention market by Juniper Research (Oct 2024) 
  • Infobip named a Leader in the Gartner® Magic Quadrant™ for Communications Platform as a Service (CPaaS) 2024 for the second year running (June 2024) 
  • Infobip named to Fast Company’s Annual List of the World’s Most Innovative Companies (March 2024) 

About next

NEXT plc is a leading UK-based retailer offering clothing, footwear, and home products. With a focus on customer experience and digital innovation, NEXT serves millions of customers across the UK and internationally.

Infobip enhances AI capabilities with NVIDIA DGX B200 

Infobip is among the first in central Europe to use NVIDIA’s powerful data center Blackwell GPU

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Vodnjan, Croatia, 20 May 2025 – Global communications platform Infobip has deployed NVIDIA DGX B200 systems in its data center infrastructure, marking a significant step forward in its commitment to advancing artificial intelligence capabilities. Infobip will utilize the supercomputer for the IPCEI-CIS project, an EU initiative focused on developing a next-generation global communications platform to enhance Europe’s competitiveness. The project aims to safeguard Europe’s digital sovereignty by ensuring better alignment with EU regulations on data protection and transparency.  

The combination of Communications Platform as a Service (CPaaS) and Contact Center as a Service (CCaaS) platform features with AI provides powerful tools to enhance customer experience. According to Gartner®, “by 2028, generative AI will drive conversational CX in 80% of enterprises, up from 20% in 2024” (1).  

NVIDIA DGX B200 systems are equipped with eight NVIDIA Blackwell GPUs and an impressive 1.4TB of GPU memory, along with two fifth-generation Intel Xeon CPUs per module. This supercomputer serves as an AI accelerator, specializing in both the training and inference of AI models.  

At Infobip, we’re excited to begin utilizing NVIDIA DGX B200, harnessing its capabilities for the IPCEI-CIS project. This system allows us to advance our AI model development and deployment, enabling us to deliver faster and more efficient AI-driven solutions, and strengthening our position as a leader in innovation and technology.”

Damir Prusac

VP Research Alliances at Infobip

Global communications platforms face increasing demands for secure, efficient and scalable AI solutions. The NVIDIA Blackwell-powered DGX platform delivers the performance and flexibility needed to tackle the most complex AI workloads, empowering innovators like Infobip to accelerate development and deployment of transformative solutions for the next generation of digital communications.”

Carlo Ruiz

VP Enterprise Solutions at NVIDIA

(1) Gartner ‘Seize AI Trends to Enhance CPaaS and CCaaS Platforms in 2025’ (By Manoj Bhatia – 3 January 2025 – ID G00823112)

GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally and is used herein with permission. All rights reserved   

About Infobip

Infobip is a global cloud communications platform that enables businesses to build connected experiences across all stages of the customer journey. Accessed through a single platform, Infobip’s omnichannel engagement, identity, user authentication and contact centre solutions help businesses and partners overcome the complexity of consumer communications to grow business and increase loyalty. It offers natively built technology with the capacity to reach over seven billion mobile devices and ‘things’ in 6 continents connected to over 9,700+ connections of which 800+ are direct operator connections. Infobip was established in 2006 and is led by its co-founders, CEO Silvio Kutić, Roberto Kutić and Izabel Jelenić. 

Recent award wins include:

  • Infobip ranked as a Leader in the Omdia CPaaS Universe Report for the third time (April 2025) 
  • Infobip ranked an Established Leader in the Juniper Research Conversational AI Leaderboard (Feb 2025) 
  • Infobip named a CPaaS Leader for the third time in the IDC MarketScape (Feb 2025) 
  • Infobip named one of the top CPaaS providers in Metrigy’s CPaaS MetriRank Report (Dec 2024)  
  • Infobip named number one among Established Leaders in RCS Business Messaging in Juniper Research’s RCS Business Messaging Competitor Leaderboard 2024 (Nov 2024)  
  • Infobip recognized as the number one provider in the AIT Fraud Prevention market by Juniper Research (Oct 2024) 
  • Infobip named a Leader in the Gartner® Magic Quadrant™ for Communications Platform as a Service (CPaaS) 2024 for the second year running (June 2024) 
  • Infobip named to Fast Company’s Annual List of the World’s Most Innovative Companies (March 2024) 

Infobip and Clerk Chat Partner to Deliver Next-Generation RCS Messaging for a Professional Football Team

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Chicago, IL – May 19, 2025 – Infobip, a global leader in omnichannel communications, is proud to announce its strategic partnership with Clerk Chat to deliver a groundbreaking Rich Communication Services (RCS) messaging experience for a Los Angeles based football team. This collaboration brings together Infobip’s robust messaging platform and Clerk Chat’s innovative conversational technology, enabling the team to engage with their fans in a more dynamic, interactive, and personalized way across all major mobile carriers.

By seamlessly integrating Infobip’s enterprise-grade RCS and Conversational Experience technology with Clerk Chat’s advanced Conversational AI platform, the team can now offer fans a richer, app-like experience directly within their native messaging apps. This solution empowers the team to share multimedia content, interactive updates, and real-time engagement opportunities, all while ensuring secure and reliable delivery at scale.

We are thrilled to join forces with Clerk Chat to set a new standard for fan engagement in sports. Our collaboration demonstrates the power of combining Infobip’s global messaging infrastructure with Clerk Chat’s conversational expertise, delivering innovative and immersive experiences that connect brands and audiences like never before.”

Ivan Ostojić

Chief Business Officer at Infobip

This partnership marks a significant milestone in the evolution of conversational messaging, showcasing how two industry leaders can work collaboratively to bring next-generation solutions to market. Together, Infobip and Clerk Chat are redefining how sports organizations engage with their communities, setting the stage for broader adoption of RCS technology across industries.

RCS for business is transforming the way brands engage with customers. We see it as an ideal platform for AI, enabling brands to deliver richer, more dynamic conversations. This shift has the potential to democratize access to AI-powered services, offering everyone a concierge-like experience directly within their messaging app.”

Alexander Haque

Co-founder and CEO of Clerk Chat

For more information about Infobip’s RCS solutions, visit Infobip.com.

About Infobip

Infobip is a global cloud communications platform that enables businesses to build connected experiences across all stages of the customer journey. Accessed through a single platform, Infobip’s omnichannel engagement, identity, user authentication and contact centre solutions help businesses and partners overcome the complexity of consumer communications to grow business and increase loyalty. It offers natively built technology with the capacity to reach over seven billion mobile devices and ‘things’ in 6 continents connected to over 9,700+ connections of which 800+ are direct operator connections. Infobip was established in 2006 and is led by its co-founders, CEO Silvio Kutić, Roberto Kutić and Izabel Jelenić.

Recent award wins include:

  • Infobip ranked as a Leader in the Omdia CPaaS Universe Report for the third time (April 2025)
  • Infobip ranked an Established Leader in the Juniper Research Conversational AI Leaderboard (Feb 2025)
  • Infobip named a Leader for the third time in the IDC MarketScape (Feb 2025)
  • Infobip named one of the top CPaaS providers in Metrigy’s CPaaS MetriRank Report (Dec 2024)
  • Infobip named number one among Established Leaders in RCS Business Messaging in Juniper Research’s RCS Business Messaging Competitor Leaderboard 2024 (Nov 2024)
  • Infobip recognized as the number one provider in the AIT Fraud Prevention market by Juniper Research (Oct 2024)
  • Infobip named a Leader in the Gartner® Magic Quadrant™ for Communications Platform as a Service (CPaaS) 2024 for the second year running (June 2024)
  • Infobip named to Fast Company’s Annual List of the World’s Most Innovative Companies (March 2024)

About Clerk Chat

Clerk Chat is an AI-driven conversational messaging platform that enables businesses to stay connected and respond to client and customer requests through seamless, real-time communication. Designed for businesses aiming to enhance their customer engagement, Clerk Chat integrates with major platforms like Microsoft Teams, Zoom, Webex, Salesforce, HubSpot and more. It supports connections with telecom providers such as Verizon, Twilio, Bandwidth, Sinch and Infobip, ensuring compliance with industry standards. Trusted by thousands of businesses looking for messaging services, Clerk Chat handles millions of messages daily, delivering a streamlined solution for sales, support and marketing in one intuitive interface.

Hyper-Personalization is the Future of Customer Growth
and Engagement in APAC

65% of Asia-Pacific enterprises will implement AI-enabled
cloud communication APIs by 2026

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Kuala Lumpur, Malaysia, 14 May, 2025 – Global cloud communications platform, Infobip has released a new report titled “Hyper-Personalization: Intelligent Customer Engagement for Business Growth”, with research insights by leading analyst firm IDC. This report explores the intrinsic link between hyper-personalization and CPaaS (communications-platform-as-a-service) in which real-time, data-driven insights deliver improvements to customer journeys.

Asia-Pacific (APAC) businesses are already using CPaaS solutions to harness real-time customer data to obtain valuable insights and strategies from customer interactions. However, they are unaware of how to fully utilize it effectively. Infobip research found that 83% of Gen Z today treat brand relationships like personal relationships. This is why hyper-personalization is a top priority for many APAC businesses such as India, Singapore, Australia, South Korea, Malaysia, and China, especially for businesses looking to resonate further with their customers.


Understanding the DNA of Hyper-Personalization

Hyper-personalization differs from traditional personalization approaches, such as addressing customers by their names or automatically sending them generic online birthday offers. It depends on several components to be successful, including data-driven insights to understand customer interaction and preferences, omnichannel engagement to seamlessly engage with customers across their preferred channels, and AI-powered decision-making to accurately predict and enhance customer journeys.

Businesses that deploy hyper-personalization see real tangible benefits, such as increased repeat purchases and higher lifetime spend. IDC research found that 41% of APAC businesses now consider customer satisfaction (CSAT) and customer retention rate as their top metrics when deploying a hyper-personalization campaign4. CSAT is the top metric for businesses in Malaysia (63%), Philippines (63%), South Korea (44%), Hong Kong (43%) and Japan (54%) while customer retention rate has the higher priority in Singapore (46%) and China (41%).

APAC is Looking to Get More Hyper-Personal

Despite its advantages, only 20% of APAC businesses leverage hyper-personalization due to challenges such as data privacy concerns and the need to balance automation with a human touch, according to an IDC 2024 survey. AI-powered chatbots also tend to fall behind with complex interactions. But this situation is improving as more businesses realize many of these issues can be resolved by combining a CPaaS solution with a unified data-drive ecosystem like a CDP (customer data platform) to help manage disjointed data spread across various channels. The same survey revealed 32% of APAC organizations have already implemented a CDP.

By combining the power of CDP and CPaaS, we’re helping brands build a unified, data-driven ecosystem that overcomes key challenges and drives smarter customer engagement. In today’s competitive landscape, those who invest in this integrated approach won’t just keep up — they’ll lead the way.

Velid Begović

VP Revenue at Infobip

The APAC organizations forecasted by IDC to take the lead in terms of enterprise spend growth rates for CDP from 2024 – 2028 are India (36%), China (28%), and Indonesia (27%) with Thailand (26%), South Korea (24%), Singapore (24%),  Malaysia (23%), Philippines (23%), and Hong Kong (21%), Australia (21%) and Taiwan (13%) following close behind.

IDC predicts that by 2026, 65% of APAC enterprises will implement AI-enabled cloud communication APIs for seamless employee and customer engagement,2 which will further drive hyper-personalized marketing across the region.

“As CPaaS solutions have become more popular over the past few years, APAC enterprises are also increasing their spend in CDPs as they become aware of the transformational benefits of having both: the CDP provides the fundamental base for intelligence, while the CPaaS solution helps to deliver the overall experience,” said Nikhil Batra, Senior Research Director, IDC Asia-Pacific.

Industries that are heavily reliant on customer relationships can benefit greatly from hyper-personalization. One such real-world example is zingala, a Taiwan-based consumer financing and instalment solutions provider. By partnering with Infobip, zingala leveraged both conversational experience platform integrated with a CDP for an end-to-end conversational experience with hyper-personalized options. This resulted in a 53% SMS click-through rate and a 19% rise in push notification open rate.

Learn more about how Infobip CPaaS solutions and a hyper-personalization strategy can boost customer engagement and revenue by downloading the report at Hyper-personalization: Intelligent customer engagement for business growth – Infobip.

About Infobip

Infobip is a global cloud communications platform that enables businesses to build connected experiences across all stages of the customer journey. Accessed through a single platform, Infobip’s omnichannel engagement, identity, user authentication and contact centre solutions help businesses and partners overcome the complexity of consumer communications to grow business and increase loyalty. It offers natively built technology with the capacity to reach over seven billion mobile devices and ‘things’ in 6 continents connected to over 9,700+ connections of which 800+ are direct operator connections. Infobip was established in 2006 and is led by its co-founders, CEO Silvio Kutić, Roberto Kutić and Izabel Jelenić.

Recent award wins include:

  • Infobip ranked an Established Leader in the Juniper Research Conversational AI Leaderboard (Feb 2025)
  • Infobip named a CPaaS Leader for the third time in IDC MarketScape (Feb 2025)
  • Infobip named one of the top CPaaS providers in Metrigy’s CPaaS MetriRank Report (Dec 2024)
  • Infobip named number one among Established Leaders in RCS Business Messaging in Juniper Research’s RCS Business Messaging Competitor Leaderboard 2024 (Nov 2024)
  • Infobip recognized as the number one provider in the AIT Fraud Prevention market by Juniper Research (Oct 2024)
  • Infobip named a Leader in the Gartner® Magic Quadrant™ for Communications Platform as a Service (CPaaS) 2024 for the second year running (June 2024)
  • Infobip named to Fast Company’s Annual List of the World’s Most Innovative Companies (March 2024)
  • Omdia Ranks Infobip as Leader for the second year running in its CPaaS Universe Report (Nov 2023)

Oracle and Infobip Enhance Partnership to Deliver Global Conversational Experiences

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Vodnjan, Croatia, 13 May 2025 – Global cloud communications platform Infobip today announced that it has enhanced its partnership with Oracle to bring conversational experiences to businesses and brands globally. The new integration enables Infobip and Oracle customers and partners to access Infobip’s omnichannel services through Oracle Integration.

Customers increasingly expect omnichannel communications, but integrating and managing new channels can be time-consuming, requiring complex development, deployment, and organizational processes. Infobip’s new Omnichannel Messaging Adapter for Oracle Integration addresses this challenge by enabling all types of businesses to work with and manage omnichannel messaging channels involving Oracle and third-party solutions, including WhatsApp and RCS. The solution deploys quickly, reducing time to market.

In addition, Infobip has provided a prebuilt use case – or Accelerator – for Oracle’s contact center solution, Oracle B2C Service. This Accelerator is a flexible solution that allows consumers to connect with a company’s support team via SMS and WhatsApp, delivering a streamlined two-way communication experience. Both the Omnichannel Messaging Adapter and Accelerator offer low or no-code solutions, benefiting Oracle’s customers and partners.

Oracle Integration provides secure, highly scalable connectivity regardless of the applications an organization is connecting with or where the applications reside.

“Our new collaboration with Infobip will help enterprises simplify connectivity and provide integration between the Infobip messaging platform and any applications using our unified integration platform as a service, Oracle Integration,” said Deepak Arora, Vice President, Product Management, Oracle. “This partnership builds on our vision of fueling AI innovation for more businesses by integrating any apps, data, and services anywhere.”

The Omnichannel Messaging Adapter for Oracle Integration enables Infobip and Oracle customers to tailor our omnichannel solutions to their specific needs using the same platform with just a few clicks. The solution is flexible and works for a broad range of sectors and industries.

Veselin Vuković

Chief Alliances Officer, Infobip

About Infobip 

Infobip is a global cloud communications platform that enables businesses to build connected experiences across all stages of the customer journey. Accessed through a single platform, Infobip’s omnichannel engagement, identity, user authentication and contact centre solutions help businesses and partners overcome the complexity of consumer communications to grow business and increase loyalty. It offers natively built technology with the capacity to reach over seven billion mobile devices and ‘things’ in 6 continents connected to over 9,700+ connections of which 800+ are direct operator connections. Infobip was established in 2006 and is led by its co-founders, CEO Silvio Kutić, Roberto Kutić and Izabel Jelenić.

About Oracle’s Partner Program

Oracle’s partner program helps Oracle and its partners drive joint customer success and business momentum. The newly enhanced program provides partners with choice and flexibility, offering several program pathways and a robust range of foundational benefits spanning training and enablement, go-to-market collaboration, technical accelerators, and success support. To learn more, visit https://www.oracle.com/partner/.

Trademark

Oracle, Java, MySQL and NetSuite are registered trademarks of Oracle Corporation. NetSuite was the first cloud company—ushering in the new era of cloud computing.

Infobip and the MoneyGram Haas F1 Team join forces to redefine F1 fan experiences

Global tech company powers new digital fan experiences for America’s Formula 1 team

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Miami, USA, 2 May 2025 – Global cloud communications platform Infobip has signed a multi-year partnership with the MoneyGram Haas F1 Team, helping the Team to create deeper connections with fans worldwide. Infobip’s technology will power a new era of digital engagement, delivering real-time, personalized experiences that bring fans closer to the action.

With a shared commitment to engineering excellence and innovation, the partnership brings together two performance-driven teams focused on pushing boundaries, on and off the track. Infobip, America’s leading messaging platform, will help the MoneyGram Haas F1 Team create richer, more interactive fan journeys combining platforms like Rich Communication Services (RCS), WhatsApp, and in-app messaging with the power of agentic AI.

Infobip’s rich messaging channels, such as RCS, are becoming increasingly popular, with demand surging in North America and globally.

These channels are well suited to deliver richer, more interactive experiences across every touchpoint, from marketing to fan engagement and customer support. Ultimately, Infobip’s technology will help the MoneyGram Haas F1 Team to connect with fans in new, personalized ways, driving loyalty on and off track. For example, fans could learn more about their favourite driver through conversational AI, which would answer questions and provide interactions over WhatsApp and other messaging platforms.

Infobip is Croatia’s first unicorn company with revenue exceeding €1.8 billion in 2024. It provides communications tools to some of world’s biggest online companies such as Google and Uber, enabling customers to leverage various channels like WhatsApp, RCS and Apple Messages for Business.

It is also heavily involved in the automotive sector, helping manufacturers like Toyota, Nissan, and Mahindra transform the customer experience during the purchasing process using AI.

The partnership with America’s only Formula 1 Team, headquartered in Kannapolis, North Carolina, will begin at the Miami Grand Prix on 2-4 May and continue throughout the season.

The MoneyGram Haas F1 Team, currently sixth overall in the Constructors’ Championship, returns to the Miami Grand Prix for Round 6 of the 2025 FIA Formula 1 World Championship – hosted at the Miami International Autodrome in Miami, Florida, 2-4 May.

As an engineering firm at heart, Infobip understands what it takes to continue to innovate and deliver results week in, week out. Infobip has grown quickly and has become a global leader. Such drive is something we appreciate, given our ambitions as a team with a growing global fanbase.

Ayao Komatsu

Team Principal at the MoneyGram Haas F1 Team

“From Austin to Miami, Infobip helps brands stay in pole position by providing rich conversational experiences that enhance customer loyalty and drive growth. Our data shows that RCS traffic has grown exponentially over the last two years in North America and globally, and the channel has the potential to be transformational for customers. By supporting the team in using such channels and providing richer and more interactive experiences, we will help bring fans closer to the action.”

Ivan Ostojić

Chief Business Officer at Infobip

About Infobip

Infobip is a global cloud communications platform that enables businesses to build connected experiences across all stages of the customer journey. Accessed through a single platform, Infobip’s omnichannel engagement, identity, user authentication and contact centre solutions help businesses and partners overcome the complexity of consumer communications to grow business and increase loyalty.

It offers natively built technology with the capacity to reach over seven billion mobile devices and ‘things’ in 6 continents connected to over 9,700+ connections of which 800+ are direct operator connections. Infobip was established in 2006 and is led by its co-founders, CEO Silvio Kutić, Roberto Kutić and Izabel Jelenić

About MoneyGram Haas F1 Team

2025 sees MoneyGram Haas F1 Team celebrate its tenth season in the FIA Formula 1 World Championship. The first American Formula 1 team to compete in the sport since 1986, MoneyGram Haas F1 Team made an immediate impression with a memorable points-scoring debut at the 2016 Australian Grand Prix.

Founded by industrialist Gene Haas – owner of Haas Automation, the largest CNC machine tool builder in North America with over 80 outlets globally – MoneyGram Haas F1 Team is headquartered in Kannapolis, North Carolina in the United States with additional operations in Banbury, England and Maranello, Italy. Technical partnerships with Scuderia Ferrari and Toyota GAZOO Racing further underline MoneyGram Haas F1 Team’s commitment to excellence within Formula 1. Domestically Gene Haas remains a stalwart of the American motorsport scene having started his own NASCAR team in 2002. A 2008 partnership with champion driver Tony Stewart led to the renamed Stewart-Haas Racing becoming a powerhouse operation winning two NASCAR Cup titles and two NASCAR Xfinity championships through to the end of the program in 2024.

Haas’s personal dedication to NASCAR continues with the creation of Haas Factory Team for 2025 – running in both the Cup and Xfinity series.
Info – www.haasf1team.com