Engage football fans.
Build loyalty.
Grow your brand.
Football fans’ expectations are changing. Discover digital solutions that help brands connect with supporters who love the game.
5 billion fans
Football unites 5 billion fans worldwide, across cultures, languages, and generations. Every goal, chant, and matchday moment is a chance for brands to create lasting connections. By putting fans at the center, whether in-stadium, at home, or on the move, brands can go beyond visibility to build loyalty, spark emotion, and drive measurable impact.

The football challenge
(and opportunity)
Fans are loyal, but they expect more. Brands that deliver personalized, interactive, always-on engagement will turn every interaction into deeper loyalty and measurable results.
feel let down
by irrelevant content
want more
exclusive content
want to win prizes through
games & quizzes
Source: Infobip Fan Engagement Survey 2025
How to engage football fans
Football fan engagement ideas for brands
Integrations that make fan engagement simple
With a wide range of plug-and-play integrations, you can build an entire fan engagement solution on top of your existing tech stack and start engaging with football fans with Infobip support.