Vodnjan, Croatia, June 23, 2023 – Global cloud communications platform Infobip, has introduced CPaaS X, the next generation of Communications Platform as a Service. CPaaS X is a modular set of APIs built with platforms for platforms to tackle pain points in onboarding and managing a high number of clients, expanding to new markets, and adding new channels to the platform’s offering. Infobip helps to create better customer experiences by transforming customer engagement that drives impact, scale, and revenue growth.

The new modular API stack provided by Infobip automates processes and provides flexibility, helping with onboarding, resource provisioning, reporting, and monitoring, and enables easily adding and using different communication channels. It’s a full package of enhanced tools for developers who can pick and choose the APIs they need and implement them into their applications and workflows quickly. The APIs are designed to be flexible, and come with support from the Infobip technology team, so developers can access assistance with connecting all of their crucial applications and communication resources.

Platforms are digital companies with their own proprietary software solutions which they include with their services, from martech and customer service, to fintech, ecommerce, and enterprise solution platforms. Infobip helps these platforms to quickly onboard their customers who can, in turn, easily engage with their end users. In a competitive market, where constant innovation is required, Infobip offers platforms more options and service to their customers. For example, by enriching the platform’s portfolio with more than 15 channels, Infobip also enables you to add multiple channels with a single API integration. Infobip offers extensive knowledge of privacy and local regulations as each country has different laws and regulations in place. In addition, the flexible and modular APIs are simple to implement into any system, reducing complexity for easy integration and scaling.

Named multiple times as CPaaS leader by IDC¹, Juniper Research² and Omdia³, Infobip established a strong position in the CPaaS market as full stack communications platform-as-a service with global reach. Infobip was also recognized in the 2023 Gartner® Competitive Landscape CPaaS report. According to Gartner, “the CPaaS market has advanced to include higher functionality, with vendors now both stretching into adjacent markets like CCaaS, CRM, CDP and CAI. CPaaS providers must package an offering that encompasses the customer’s total experience to capture new growth and higher margins.”

Adrian Benić, Chief Product Officer at Infobip, said: “We are the only CPaaS provider that created APIs specifically designed to automate processes across all stages of the platform’s journey with CPaaS and help platforms become truly omnichannel with minimal engineering effort. With automation and new concepts, we handle the logic and enable platforms to scale without additional operational load and allow their customers to become customer-centric no matter the region they operate in. That, on top of our global connectivity and worldwide presence makes us uniquely able to provide the best service to our platform customers. With a single unified API, adding new channels couldn’t be easier, but CPaaS X can also handle channel orchestration and all failover logic ensuring that these platforms can always reach their customers on their preferred channel.”

Gartner, Competitive Landscape: Communications Platform as a Service Published 17 March 2023 By Brian Doherty Et Al.
Gartner does not endorse any vendor, product or service depicted in its research publications and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.
GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally and is used herein with permission. All rights reserved.

Infobip is a global cloud communications platform that enables businesses to build connected experiences across all stages of the customer journey. Accessed through a single platform, Infobip’s omnichannel engagement, identity, user authentication and contact centre solutions help businesses and partners overcome the complexity of consumer communications to grow business and increase loyalty. With over a decade of industry experience, Infobip has expanded to 75+ offices globally. It offers natively built technology with the capacity to reach over seven billion mobile devices and ‘things’ in 6 continents connected to over 9,700+ connections of which 800+ are direct operator connections. Infobip was established in 2006 and is led by its co-founders, CEO Silvio Kutić, Roberto Kutić and Izabel Jelenić.

Vodnjan, Croatia, May 25, 2023 – Global cloud communications platform Infobip has been named a Leader in the IDC MarketScape Worldwide Communications Platform as a Service (CPaaS) 2023 Vendor Assessment (doc #US50607923, May 2023). This is the second time Infobip’s has been named a leader in the report for this market.

IDC MarketScape noted, “Consider Infobip if global scale and local, regional support are key requirements for your company. Infobip’s comprehensive portfolio of services spans telco as well as enterprise needs, ranging from carrier-grade services and CPaaS to highly customized SaaS services and support.”

Adrian Benić, Chief Product Officer at Infobip, said: “We are pleased to have been named a Leader in CPaaS once again by the IDC MarketScape. A real and tangible result of our efforts to strengthen our position in the CPaaS market is the official launching of CPaaS X in May 2023, during Shift Miami – the Infobip global developer conference. The CPaaS X solution offered by the company is the next evolution of the Infobip CPaaS API stack, brimming with enhanced tools for developers. Companies can pick and choose the APIs they need and implement them into their applications and workflows quickly. The APIs are designed to be flexible, and they come with support from the Infobip technology team, so developers can access assistance with connecting all of their crucial applications and communication resources.”

Courtney Munroe, Research Vice President, Worldwide Telecommunications Research at IDC, said: “Infobip has established a global footprint and strong capabilities in the CPaaS market with its broad portfolio for enterprises as well as a carrier-grade service offering – an imperative for network operators delivering global messaging services. It has a unique breadth, depth and one-of-a-kind modularity of its communication platform. As a result of these strengths, and in contrast to its many competitors, Infobip is financially solid, and has rapidly grown in the past two years.”

Communications Platform as a Service (CPaaS) is a cloud-based platform that enables businesses to integrate customized communication capabilities like voice, video, and messaging into applications, business processes or services, by deploying APIs. With CPaaS, businesses can easily expand the capabilities of their existing applications without having to build any backend infrastructure. Infobip has established a global footprint and strong capabilities in the CPaaS market with its broad portfolio for enterprises as well as a carrier-grade service offering, which is an imperative foundation for many network operators to deliver global messaging services.

IDC MarketScape vendor assessment model is designed to provide an overview of the competitive fitness of ICT (information and communications technology) suppliers in a given market. The research methodology utilizes a rigorous scoring methodology based on both qualitative and quantitative criteria that results in a single graphical illustration of each vendor’s position within a given market. IDC MarketScape provides a clear framework in which the product and service offerings, capabilities and strategies, and current and future market success factors of IT and telecommunications vendors can be meaningfully compared. The framework also provides technology buyers with a 360-degree assessment of the strengths and weaknesses of current and prospective vendors.

Infobip is a global cloud communications platform that enables businesses to build connected experiences across all stages of the customer journey. Accessed through a single platform, Infobip’s omnichannel engagement, identity, user authentication and contact centre solutions help businesses and partners overcome the complexity of consumer communications to grow business and increase loyalty. With over a decade of industry experience, Infobip has expanded to 75+ offices globally. It offers natively built technology with the capacity to reach over seven billion mobile devices and ‘things’ in 6 continents connected to over 9,700+ connections of which 800+ are direct operator connections. Infobip was established in 2006 and is led by its co-founders, CEO Silvio Kutić, Roberto Kutić and Izabel Jelenić.

•             Infobip named a Leader in the IDC MarketScape: Worldwide Communications Platform-as-a-Service (CPaaS) 2023 Vendor Assessment (doc #US50607923], May 2023)

•             Infobip named a leader in the CPaaS Leaderboard, Juniper Research (Feb 2023)

•             Infobip named a leader in the CCaaS Leaderboard, Juniper Research (Aug 2022)

•             Omdia Ranks Infobip as Leader in CPaaS Universe Report (May 2022)

•             Ranked the leading service provider in CPaaS by Juniper Research in its new Competitor Leaderboard CPaaS Vendors (October 2021)

•             Infobip named a Leader in the IDC MarketScape: Worldwide Communications Platform-as-a-Service (CPaaS) 2021 Vendor Assessment (doc #US46746221, May 2021)

•             Best A2P SMS provider for the fourth year running by mobile operators and enterprises in ROCCO’s annual Messaging Vendor Benchmarking Report

•             Best CPaaS Provider of the Year, Best RCS Provider of the Year, and Mover & Shaker in Telco Innovation at the 2021 Juniper Digital Awards

Miami, May 24, 2023 – Shift, Infobip’s developer conference, held its first edition in the United States yesterday in Miami. The American Shift hosted a diverse developer audience, speakers from some of today’s leading technology companies, and Infobip’s North American partners, with organizers confirming their return to the USA next year.

The conference program was opened by Silvio Kutić, co-founder and CEO of Infobip.

All visitors to the main hall of the Perez Museum in Miami had the opportunity to attend inspirational developer-themed lectures by renowned industry names such as Joyce Lin (Postman), Nica Jackson (Hashicorp), David Astor (GitLab), and the father of FPS video games, John Romero.

Shift, which has been an essential developer event on the European technology scene for decades, has further confirmed the quality and recognition of Infobip’s conference with its successful debut in Miami, continuing to successfully bring together and empower the global developer community.

Infobip is a global cloud communications platform that enables businesses to build connected experiences across all stages of the customer journey. Accessed through a single platform, Infobip’s omnichannel engagement, identity, user authentication and contact centre solutions help businesses and partners overcome the complexity of consumer communications to grow business and increase loyalty. With over a decade of industry experience, Infobip has expanded to 70+ offices globally. It offers natively built technology with the capacity to reach over seven billion mobile devices and ‘things’ in 6 continents connected to over 9,700+ connections of which 800+ are direct operator connections. Infobip was established in 2006 and is led by its co-founders, CEO Silvio Kutić, Roberto Kutić and Izabel Jelenić.

– Infobip named a leader in the CPaaS Leaderboard, Juniper Research (February 2023)
– Infobip named a leader in the CCaaS Leaderboard, Juniper Research (Aug 2022)
– Omdia Ranks Infobip as Leader in CPaaS Universe Report (May 2022)
– Ranked the leading service provider in CPaaS by Juniper Research in its new Competitor Leaderboard CPaaS Vendors (October 2021)
– Infobip named a Leader in the IDC MarketScape: Worldwide Communications Platform-as-a-Service (CPaaS) 2021 Vendor Assessment (doc #US46746221, May 2021)
– Best A2P SMS provider for the fourth year running by mobile operators and enterprises in ROCCO’s annual Messaging Vendor Benchmarking Report
– Best CPaaS Provider of the Year, Best RCS Provider of the Year, and Mover & Shaker in Telco Innovation at the 2021 Juniper Digital Awards
has context menu

Vodnjan, Croatia, May 18, 2023 – Global cloud communications platform Infobip has launched ShiftMag, a new global digital magazine for software engineers. The online magazine, among the first for a communications platform, will help developers better understand the industry through long-form analyses, opinion pieces, industry leader interviews, and discussions on the latest tech trends.

Infobip will launch the first edition on the eve of its developer conference Shift Miami on 23 May. It will feature an interview with Kelsey Hightower, one of the key people behind the Kubernetes project, and one of the most influential voices in the tech industry over the last 20 years.

Other features include whether the cloud is the right solution for every company and analysis of technical debt as a tech and business problem. Alongside this, the magazine will interview Shift Miami speakers, offering a sneak peek into their on-stage talks. Other articles will cover managing privacy concerns with tech, whether APIs are “eating the world” and testing in production.

Editorially independent and technologically agnostic, ShiftMag will cover issues relevant to software engineers at all levels, from aspiring developers to senior leaders. Regular topics will include how to manage deadlines as an engineer; to rewrite or not rewrite legacy code; whether DevOps is dead; and what is Cloud FinOps.

ShiftMag is part of a global developer community initiative at Infobip, alongside its Shift developer conferences in Europe and the US, which attract thousands of developers and companies such as Github, Amazon, and Shopify.

Mia Biberović, editor-in-chief of Netokracija, the business technology magazine acquired by Infobip last year, becomes ShiftMag’s editor-in-chief. Antonija Bilić Arar, a seasoned professional with experience in both media and tech, has been appointed as executive editor. A further 11 journalists, designers, and business development specialists complete the team.

Infobip will leverage its global reach across 75 offices on six continents to ensure ShiftMag reaches the worldwide developer community.

Mia Biberović, editor-in-chief of ShiftMag, said: “We want to harness the power of the world’s most connected communications platform to share great content and insight with developers wherever they are. We have significant experience in writing for a technologically savvy audience, and we are now applying that expertise globally.”

Shift, one of Europe’s most popular developer conferences, is coming to the USA on 23 May in Miami, Florida. For the first time, Infobip’s Shift Conference will cross the Atlantic, getting closer to the global tech community. Speakers this year include John Romero, creator of the cult video game Doom; Brandon Bayer, co-founder and CEO of Flightcontrol and Joyce Lin, head of developer relations at Postman, among others. 

Infobip is a global cloud communications platform that enables businesses to build connected experiences across all stages of the customer journey. Accessed through a single platform, Infobip’s omnichannel engagement, identity, user authentication and contact centre solutions help businesses and partners overcome the complexity of consumer communications to grow business and increase loyalty. With over a decade of industry experience, Infobip has expanded to 75+ offices globally. It offers natively built technology with the capacity to reach over seven billion mobile devices and ‘things’ in 6 continents connected to over 9,700+ connections of which 800+ are direct operator connections. Infobip was established in 2006 and is led by its co-founders, CEO Silvio Kutić, Roberto Kutić and Izabel Jelenić.

•             Infobip named a leader in the CPaaS Leaderboard, Juniper Research (Feb 2023)

•             Infobip named a leader in the CCaaS Leaderboard, Juniper Research (Aug 2022)

•             Omdia Ranks Infobip as Leader in CPaaS Universe Report (May 2022)

•             Ranked the leading service provider in CPaaS by Juniper Research in its new Competitor Leaderboard CPaaS Vendors (October 2021)

•             Infobip named a Leader in the IDC MarketScape: Worldwide Communications Platform-as-a-Service (CPaaS) 2021 Vendor Assessment (doc #US46746221, May 2021)

•             Best A2P SMS provider for the fourth year running by mobile operators and enterprises in ROCCO’s annual Messaging Vendor Benchmarking Report

•             Best CPaaS Provider of the Year, Best RCS Provider of the Year, and Mover & Shaker in Telco Innovation at the 2021 Juniper Digital Awards

Vodnjan, Croatia – May 09, 2023 – Global cloud communications platform Infobip has enhanced its collaboration with Microsoft Dynamics 365 Marketing to help businesses meet customers on their preferred channels and boost return on investment from marketing campaigns. Microsoft has integrated Infobip’s SMS channels into its marketing platform, enabling Dynamics 365 users to send and receive text messages for real-time marketing.

Customers increasingly want to communicate with businesses and brands on the channels they use every day. So, brands must deliver real-time marketing promotions and campaigns via popular channels like SMS. Infobip’s native SMS integration with Dynamics 365 now allows marketing teams in enterprises to build real-time marketing campaigns using text messages to reach and engage customers. With a global reach and local presence, Infobip is the only global cloud communications platform multinational businesses will ever need to reach customers worldwide.

With this integration, businesses can respond to customer actions in real-time, send hyper-personalized messages and connect with customers on the channels they use most. Listed first among its competitors on the Dynamics 365 platform, Infobip’s SMS integration is available worldwide now through the real-time marketing module in Dynamics 365 Marketing.

Jim Nakashima, Head of Product Management, Microsoft Dynamics 365 Marketing, said: “Infobip adds value to Microsoft 365 Dynamics Marketing with its omnichannel communications solutions. Now, through our SMS integration with Infobip, businesses and brands using our platform can build and deliver real-time customer experiences including marketing campaigns over SMS, helping meet their customers where they are most likely to engage.” 

This news follows Gartner’s latest Communications Platform as a Service report, which noted Infobip delivers a “complete CPaaS solution, including APIs for voice, SMS, email and an impressive array of OTT channels”.

Infobip is a global cloud communications platform that enables businesses to build connected experiences across all stages of the customer journey. Accessed through a single platform, Infobip’s omnichannel engagement, identity, user authentication and contact centre solutions help businesses and partners overcome the complexity of consumer communications to grow business and increase loyalty. With over a decade of industry experience, Infobip has expanded to 75+ offices globally. It offers natively built technology with the capacity to reach over seven billion mobile devices and ‘things’ in 6 continents connected to over 9,700+ connections of which 800+ are direct operator connections. Infobip was established in 2006 and is led by its co-founders, CEO Silvio Kutić, Roberto Kutić and Izabel Jelenić.

•             Infobip named a leader in the CPaaS Leaderboard, Juniper Research (Feb 2023)

•             Infobip named a leader in the CCaaS Leaderboard, Juniper Research (Aug 2022)

•             Omdia Ranks Infobip as Leader in CPaaS Universe Report (May 2022)

•             Ranked the leading service provider in CPaaS by Juniper Research in its new Competitor Leaderboard CPaaS Vendors (October 2021)

•             Infobip named a Leader in the IDC MarketScape: Worldwide Communications Platform-as-a-Service (CPaaS) 2021 Vendor Assessment (doc #US46746221, May 2021)

•             Best A2P SMS provider for the fourth year running by mobile operators and enterprises in ROCCO’s annual Messaging Vendor Benchmarking Report

•             Best CPaaS Provider of the Year, Best RCS Provider of the Year, and Mover & Shaker in Telco Innovation at the 2021 Juniper Digital Awards

Vodnjan, April 20, 2023 – Peerless Network, a leading-edge global communications provider and now an Infobip company, is pleased to announce the following four markets are operational on Peerless’ all IP network:

• Carbondale/Cairo, Illinois – LATA 362
• Mattoon, Illinois – LATA 976
• Springfield, Missouri – LATA 522
• Lima, Ohio – LATA 923

Infobip finalized its acquisition of Peerless Network in mid 2022. As the leading global cloud communications platform, Infobip provides omnichannel solutions to facilitate an improved Customer Experience (CX) for its customers around the world. With strategic objectives of expanding their voice expertise and rapidly growing the company’s presence in North America, Peerless was a perfect addition to the Infobip family.

“Since Peerless’ inception, we have always been committed to not only providing our customers with high quality services but doing so at a very competitive price point. By continuing to expand and enhance our fully IP-based network, we are able to keep more of our customers’ traffic on-net, leading to a lower bill each month,” commented Rick Knight, EVP of Sales and Marketing for Peerless Network. “Even more exciting is that Peerless is now part of Infobip, and we are offering our exceptional on-net voice services to Infobip’s customer base.”

Peerless’ Tier 1 network was built from the ground up beginning in 2008. The network now carries over 9 billion minutes of traffic each month, with 4,500 interconnections, service to over 200 LATAs, and 99.999% reliability.

Peerless has been a longtime and successful provider of carrier services, including the following:

• Toll-Free
• PSTN Control | IPES
• IP Control | DIDs
• Local Transit Service
• Switched Access
• Domestic & International Long Distance
• A full line of CPaaS and messaging solutions from Infobip

In addition, Peerless offers a complete line of communications solutions specifically designed for Enterprise customers, including the following solutions:

• SIP Trunking
• Operator Connect for Microsoft Teams
• Toll-Free Services
• Domestic and International Long Distance
• SD-WAN
• Cloud PBX | UCaaS
• A full line of CPaaS and messaging solutions from Infobip

Over Peerless’ 15-year history, the company has strategically expanded its product offering of customized, scalable, and high-quality communications solutions that provide businesses with better quality, rates, and control. Peerless is trusted by enterprises, Fortune 500 companies, world-leading MVNOs and IXCs, and the nation’s largest CLECs.

Peerless Network is a leading-edge provider of telecommunications services that delivers the highest quality voice solutions for VoIP and enterprise customers worldwide. As a disruptor in the telecom industry, Peerless Network is a reliable network that scales efficiencies, lowers customer costs, and increases quality. Our automated platforms, the Peerless Portal and ANImate, allow customers to easily provision Cloud PBX, SIP trunking channels, SD-WAN, telephone numbers, local service, domestic/international long distance, and toll-free services from one advanced system. Peerless is dedicated to driving innovation and bringing value to customers by expanding our suite of products, services, and markets we serve. Peerless Network is headquartered in Chicago, IL. The company was acquired by Infobip, the world’s most connected cloud communications platform, in 2022. For more information, visit www.peerlessnetwork.com and follow us on LinkedIn

Infobip is a global cloud communications platform that enables businesses to build connected experiences across all stages of the customer journey. Accessed through a single platform, Infobip’s omnichannel engagement, identity, user authentication and contact centre solutions help businesses and partners overcome the complexity of consumer communications to grow business and increase loyalty. With over a decade of industry experience, Infobip has expanded to 70+ offices globally. It offers natively built technology with the capacity to reach over seven billion mobile devices and ‘things’ in 6 continents connected to over 9,700+ connections of which 800+ are direct operator connections. Infobip was established in 2006 and is led by its co-founders, CEO Silvio Kutić, Roberto Kutić and Izabel Jelenić.

• Infobip named a leader in the CPaaS Leaderboard, Juniper Research (February 2023)
• Infobip named a leader in the CCaaS Leaderboard, Juniper Research (Aug 2022)
• Omdia Ranks Infobip as Leader in CPaaS Universe Report (May 2022)
• Ranked the leading service provider in CPaaS by Juniper Research in its new Competitor Leaderboard CPaaS Vendors (October 2021)
• Infobip named a Leader in the IDC MarketScape: Worldwide Communications Platform-as-a-Service (CPaaS) 2021 Vendor Assessment (doc #US46746221, May 2021) 
• Best A2P SMS provider for the fourth year running by mobile operators and enterprises in ROCCO’s annual Messaging Vendor Benchmarking Report
• Best CPaaS Provider of the Year, Best RCS Provider of the Year, and Mover & Shaker in Telco Innovation at the 2021 Juniper Digital Awards

Vodnjan, Croatia, April 5, 2023 – Global cloud communications platform Infobip has launched a new Conversational Everything Blueprint to enable brands embed conversational experiences for customer communications. Infobip has developed the guide to help businesses stay ahead of the growing trend towards more personalized, end-to-end customer journeys from promotion to purchase and support through popular chat apps.

As customer journeys move from the physical to the digital, businesses and brands need to be able to meet their customers where they are. Infobip’s data demonstrates customers want to connect with brands on the channels they already use such as chat apps. So, to meet changing preferences, brands must now deliver rich, convenient, and personalized conversational experiences and customer journeys on the channels their customers use and prefer.

Infobip’s Conversational Everything Blueprint explains how brands can create such customer journeys using a conversational one-stop shop such as Infobip, which simplifies the process for brands. By developing meaningful conversations across the customer journey, businesses can:

• Increase customer satisfaction and loyalty: through personalized and always-on customer support
• Increase conversion rates: by 2.5 times compared to traditional eCommerce platforms
• Create additional revenues streams: by adopting new digital channels and services
• Reduce customer service costs: with automated support through chatbots and live agents
• Improve cart abandonment: with automated events triggered and timely communication

The blueprint also explains how organizations can embed conversational experiences across all customer touchpoints from marketing to sales and support. By combining marketing and promotional campaigns, businesses can engage customers in real-time using two-way conversations on their favourite channels.

Businesses can also boost sales by shaping hyper-personalized end-to-end customer journeys on a single communications channel, where customers go from search to purchase in minutes. What’s more, conversational experiences can help brands provide always-on, automated support over customers’ preferred channels, with seamless agent takeover for a more personal experience.

Tonko Šarac, Director of Go To Market at Infobip, said: “The conversational future is now, and customers are looking for quick, easy, and meaningful interactions with the brands of their interest on their familiar channel. So, brands need to start interacting with their customers, whether for promotion, sales, or support on popular chat apps that became main stream. That’s why we have developed the blueprint to help organizations keep up the pace with rapidly evolving trends and ever-growing customer expectations. This means that conversational experiences between customers and brands must be richer and more personal across all phases of customer journeys. The consequences of this approach are better customer loyalty and higher sales.”

“This fast-moving transition may sound very demanding and resource intensive, especially for brands  that are relying on traditional communication channels, but with Infobip’s Conversational Experience suite, this is not the case. Leveraging on it class-leading experience in the communication industry Infobip has simplified this transition for the brands to the maximum, detecting and providing already pre-worked and templated conversational flows, of the shelf, which can be activated in a matter of days”, concluded Tonko.

To know the Playbook Guide on how build the Conversational Everything Blueprint for any type of business, click here: /downloads/the-conversational-experience-playbook

Infobip is a global cloud communications platform that enables businesses to build connected experiences across all stages of the customer journey. Accessed through a single platform, Infobip’s omnichannel engagement, identity, user authentication and contact centre solutions help businesses and partners overcome the complexity of consumer communications to grow business and increase loyalty. With over a decade of industry experience, Infobip has expanded to 75+ offices globally. It offers natively built technology with the capacity to reach over seven billion mobile devices and ‘things’ in 6 continents connected to over 9,700+ connections of which 800+ are direct operator connections. Infobip was established in 2006 and is led by its co-founders, CEO Silvio Kutić, Roberto Kutić and Izabel Jelenić.

• Infobip named a leader in the CPaaS Leaderboard, Juniper Research (Feb 2023)
• Infobip named a leader in the CCaaS Leaderboard, Juniper Research (Aug 2022)
• Omdia Ranks Infobip as Leader in CPaaS Universe Report (May 2022)
• Ranked the leading service provider in CPaaS by Juniper Research in its new Competitor Leaderboard CPaaS Vendors (October 2021)
• Infobip named a Leader in the IDC MarketScape: Worldwide Communications Platform-as-a-Service (CPaaS) 2021 Vendor Assessment (doc #US46746221, May 2021)
• Best A2P SMS provider for the fourth year running by mobile operators and enterprises in ROCCO’s annual Messaging Vendor Benchmarking Report
• Best CPaaS Provider of the Year, Best RCS Provider of the Year, and Mover & Shaker in Telco Innovation at the 2021 Juniper Digital Awards

Vodnjan, Croatia, March 23, 2023 – Global cloud communications platform Infobip has partnered with digital transformation specialists Hagens to help construction company HM Engenharia to provide a better customer experience, reduce costs, and boost sales by digitizing its business model.

The partnership between Infobip and Hagens has enabled HM Engenharia to increase its customer lead conversion by 4.2 times, allowing the firm to reach its 12-month sales target in just nine months. Moreover, HM Engenharia can now better identify a prospect’s buyer persona. This has enabled the construction firm to reduce sales costs by 51% and decrease negotiation time from 36 days down to just seven.

Established more than 40 years ago, HM Engenharia has built more than 100,000 houses throughout Brazil. However, the firm wanted to embed digital transformation throughout its business to better serve its customers while enhancing performance. HM Engenharia asked Hagens to help it reposition the firm, digitize its business model and ultimately boost customer loyalty.

Hagens began by repositioning HM Engenharia from a business that designs and builds homes to an admired brand that stands by its customer’s side for home building. Next, Hagens drew on Infobip’s global cloud communications platform to improve and personalize the journey for HM Engenharia’s customers. The firm embedded omnichannel communications platforms alongside improving customer understanding and bringing a new level of automation, speed and availability to HM Engenharia’s customer service.

Through its partnership with Infobip, Hagens deployed several Infobip solutions like Answers (Infobip’s chatbot solution, alongside integrating WhatsApp), Moments (Infobip customer engagement hub) and People (the Customer Data Platform) to connect all touchpoints to unlock a complete picture of HM Engenharia’s customers and prospects and personalize their experience.

By doing this, HM Engenharia’s improved the customer journey, making it more convenient and seamless. HM Engenharia provided additional customer support services to support the homebuyers entire purchase journey, improving customer loyalty and boosting its revenue.

In addition, Hagens built HM Engenharia a new platform for its homeowners to better connect them to the services they might need, creating a community and unlocking new and additional revenue streams. The platform now has more than 30,000 users, and Hagens and HM Engenharia aim to increase this to more than 100,000 in the next four years.

Infobip is a global cloud communications platform that enables businesses to build connected experiences across all stages of the customer journey. Accessed through a single platform, Infobip’s omnichannel engagement, identity, user authentication and contact centre solutions help businesses and partners overcome the complexity of consumer communications to grow business and increase loyalty. With over a decade of industry experience, Infobip has expanded to 70+ offices globally. It offers natively built technology with the capacity to reach over seven billion mobile devices and ‘things’ in 6 continents connected to over 9,700+ connections of which 800+ are direct operator connections. Infobip was established in 2006 and is led by its co-founders, CEO Silvio Kutić, Roberto Kutić and Izabel Jelenić.

• Infobip named a leader in the CPaaS Leaderboard, Juniper Research (February 2023)
• Infobip named a leader in the CCaaS Leaderboard, Juniper Research (Aug 2022)
• Omdia Ranks Infobip as Leader in CPaaS Universe Report (May 2022)
• Ranked the leading service provider in CPaaS by Juniper Research in its new Competitor Leaderboard CPaaS Vendors (October 2021)
• Infobip named a Leader in the IDC MarketScape: Worldwide Communications Platform-as-a-Service (CPaaS) 2021 Vendor Assessment (doc #US46746221, May 2021)
• Best A2P SMS provider for the fourth year running by mobile operators and enterprises in ROCCO’s annual Messaging Vendor Benchmarking Report
• Best CPaaS Provider of the Year, Best RCS Provider of the Year, and Mover & Shaker in Telco Innovation at the 2021 Juniper Digital Awards

Hagens is a house of creative people focused on the development of digital transformation, innovation and marketing projects based on technology and data science and is led, since 2018, by partners José Alves Neto, Clauber Scarparo and Leo Del Castillo. Based on the pillars of human experience, targeted communication and constant measurement and data analysis, Hagens works with agile internal processes, which guarantee delivery in a planned and fast way, working with a 360º focus on the specific needs of each client in all its pillars of action.

The company now has more than 150 employees, divided into complete service, creation, technology, operation, performance and data science teams, and has a technology area and studio with editing islands with great capacity for audiovisual and social media production.

It is a company that aims at digital transformation and boasts projects designed for important brands in the country, such as Selmi (brands Galo, Renata and Todeschini), Banco Safra, 99Taxi, Óticas Carol, The Fini Company (brands Fini and Dr. Good), Supermarkets São Vicente, Vera Cruz Hospital, Lote5, Disensa, 3M, Viação Águia Branca, Pet 2 Pet and Squad.

Hagens is also the creator of the Black Rabbit platform (which allows you to create more than a thousand variations of images and texts in less than an hour), the White Robot app (artificial intelligence focused on capturing and managing relationships and customer service).