RCS use cases and examples
Explore some of the most popular use cases for RCS, with real customer examples from different industries.
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Real RCS flow example.
Most popular RCS use cases
RCS examples by industry
How our customers use RCS
The team at Infobip understood the campaign objectives, so pairing this with their unrivaled technology expertise meant we could use RCS Business Messaging to communicate with customers the same way we would interact with friends.
Thomas Welzel
Senior Proposition Manager Messaging, Deutsche Telekom
Why businesses love RCS
Higher engagement & conversions
Secure, rich, interactive experiences
Reliable reach, every time
Smarter thinking, better results
Security & trust built-in
Easy setup & integration
Global compliance
How much does RCS cost?
RCS pricing is flexible and shaped by your region, carriers, and the type of messages you send. Simple alerts are cost-efficient for reach, while rich messages with images, videos, or carousels deliver more engagement and stronger ROI. With Infobip you do not need to worry about the details. We handle carrier agreements, compliance, and delivery and create pricing that fits your goals, region, and message volumes.
Explore RCS resources
RCS vs WhatsApp in 2025: Choosing the right channel.
We compare RCS with WhatsApp in terms of features, price, security, and all the other factors that need to be considered when selecting a channel for exploring a more conversational style of B2C interaction.
- Blog.
- Awareness.
- RCS.
- WhatsApp Business.
Apple supports RCS on iOS 18.
Apple supports RCS and RCS for Business on iOS devices. Find out what it means for businesses and how to build messages that perform across devices.
- Blog.
- Trends and Insights.
- RCS.
RCS marketing: How to elevate your customer engagement .
RCS marketing is transforming business communication by delivering app-like experiences directly within users’ native messaging apps. Discover how to make your mobile marketing campaigns more engaging, interactive, and effective.
- Blog.
- Best Practices.
- RCS.
RCS checkmarks guide: Why they matter for your business.
RCS checkmarks are visual indicators that show whether a message has been sent, delivered, or read in an RCS-enabled chat.
- Awareness.
- RCS.
RCS vs. iMessage: The complete guide for modern business messaging.
Wondering whether RCS or iMessage is the better messaging option, and how it impacts your customer communication strategy?
- Blog.
- Best Practices.
- RCS.
- Conversational experience.
RCS encryption explained: How secure is RCS messaging for businesses?.
Explore how RCS messaging secures business communications with TLS encryption, verified senders, global compliance, and what’s next on the path toward full end-to-end protection.
- Blog.
- Best Practices.
- Trends and Insights.
- RCS.
- Customer Security.
RCS vs MMS: How to pick the right rich-media channel in 2025.
Discover how brands can make the most of rich-media messaging by understanding the strengths of both RCS and MMS. Learn to align each technology with real-world scenarios like promotions, order tracking, or low-bandwidth reminders while keeping costs transparent and delivery rates high.
- Blog.
- Best Practices.
- MMS.
- RCS.
- Customer Service.
- Marketing.
RCS vs SMS: Which is best for your business?.
Let’s look closely at RCS, how brands can benefit from its unique features, and how it compares to SMS overall as a business messaging tool. We go over use cases where businesses have been able to combine SMS and RCS effectively to provide a better and more cost-effective customer experience.
- Blog.
- Best Practices.
- RCS.
- Marketing.
Google RCS vs. Apple Messages for Business.
Get an in-depth look at Google RCS vs. Apple Messages for Business and how brands can elevate their customer experiences with each channel.
- Best Practices.
- RCS.
Digitaleo: Spearheading the French conversational marketing revolution with RCS.
Discover how Digitaleo is leading the RCS revolution in France with Infobip, transforming mobile marketing into rich, two-way conversations.
- Blog.
- Inspiration.
- RCS.
- Partnership.
- Spotlight.
- Martech.
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