Knowledge base
Explore informative articles, helpful guides, practical use cases, latest trend reports, and more.
Blog
Apple RCS: How to turn on RCS on iOS, features, and FAQs .
Apple supports RCS and RCS for Business on iOS devices. Find out what it means for businesses and how to build messages that perform across devices.
Customer service chatbots: The 2026 enterprise guide.
Customer service chatbots automate support queries, reduce ticket volume, and escalate to AI agents or humans when needed. Explore how each tier of AI works, what capabilities actually matter when choosing a platform, and how companies are measuring real results in 2026.
Best email APIs in 2026 (for developers and enterprise teams).
Compare the best email APIs for transactional sending, enterprise compliance, and multi-channel communication.
WoomAI: How conversational AI is turning one-day events into year-round communities.
The B2B event industry has a communication problem. It sends emails delegates do not open, builds apps they do not download, and hangs signage they walk past. Then the event ends, and the conversation stops entirely.
How to build a Messenger chatbot in 2026 [6 Steps].
Everything you need to know about creating a chatbot for Facebook Messenger, including the unique Messenger benefits you can tap into, and step-by-step instructions on how to build your own chatbot with no coding knowledge required.
The AI readiness checklist: Is your brand really ready for effective AI? .
Use this quick AI readiness checklist to see if your customer communications are ready for scalable AI across channels, data, automation, and integration.
What CX maturity really tells you about your customer journeys (and what to do about it).
Discover the CX Maturity framework and what it can tell you about the effectiveness of your customer journeys and potential for growth.
RCS 4.0 is here: What changed and why it matters for business messaging.
Learn what's new in RCS 4.0 and what it can mean for your CX strategy. Dynamic communication with video call options can change the game for brands.
Best RCS for Business providers in 2026.
RCS for Business is the channel everyone has been waiting for, and in 2025 it finally delivered. Here is what to look for in an RCS provider in 2026.
Hrvatski Telekom: What a simple fleet management chatbot can teach telcos about selling.
Hrvatski Telekom built an internal WhatsApp chatbot for company car management with no developer budget and a drag-and-drop tool. The result: 600 sessions, 75% engagement, and a customer proof point they can rely on.
Downloads
Future-proofing your investment in Voice AI.
AgentOS playbook: The enterprise playbook for agentic customer experiences.
Our AgentOS platform brings autonomous AI agents, unified customer data, intelligent orchestration, and a contact center together on one CPaaS foundation.
Messaging Trends Report 2026.
Discover the current trends in business communication based on 628 billion mobile channel interactions that took place on our platform in 2025 and a review of the 3.8 trillion messages exchanged over the past 20 years.
The advertiser's engagement playbook.
RCS has evolved from a promise into performance.
In collaboration with Omdia, we explore how RCS is redefining business messaging. A year after Apple’s adoption, RCS is delivering real impact, broader reach, richer AI-driven experiences.
Mastering shopping season with conversational messaging.
Download the eBook to explore the latest trends, key insights, and actionable strategies that will help you stay ahead this shopping season and for future seasonal campaigns.
The gamification playbook.
Learn how to engage sports fans with gamified experiences on their favorite channels to boost loyalty and ROI.
The sports fan engagement report.
How North American customers want to hear from brands.
Find out what customers really think about brand messaging. This eBook uncovers how people across North America want businesses to reach them, from the channels they trust most to the tones that resonate and the moments that matter.
Platform Messaging Trends Report 2025.
Discover the latest communication and AI usage trends for platform businesses based on an analysis of the 73 billion B2B interactions that were fulfilled on our platform for platforms over the last year.
Customer stories
Ualá: Enhancing debt collection for delinquent customers through omnichannel communications .
97%
reduced waiting time to speak with an agent .60%
contactability achieved .73%
collectors’ workload reduced pre-due date .
Dialog Health: The platform chosen by Fortune 500 health systems and plans with 96% SMS reach rates .
96%
patient reach rate .55%
patient response rate for appointment confirmations .$500k+
potential revenue from an SMS recall campaign .
Vero: Driving digital inclusion in Brazil through omnichannel engagement and AI-orchestration .
16x
return to investment .194%
increase in debt collection returns .
Homechoice: Achieving 91% customer satisfaction with WhatsApp commerce .
9%
conversion rate from Click-to-WhatsApp .35%
drop in call volumes through chat deflection .{{title}} .
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{{meta.stats[2].content}} .Industry Analyst Insights
Analysis from independent industry experts like IDC, Gartner, 451 Research, Forrester, Omdia and Juniper Research.